Walmart
Walmart Wants in on Luxury Beauty. Will Shoppers Follow?
The US mega-chain is continuing to build out its assortment of prestige beauty brands and services.
Major Brands Fret as ‘Dupes’ Lure Holiday Shoppers
Growing demand for lookalike products, coupled with a pullback in spending due to inflation, is cutting in to sales of some trendy, big-name products.
Can Walmart Finally Crack Fashion?
The big-box retailer is revamping its apparel offering in a bid to become a style destination, a goal it’s tried — and failed — to hit multiple times before. But between a squeezed consumer and the rise of Gen-Z, this time is different, the company says.
The Beauty Brands Driving Explosive Sales Growth From TikTok Videos
A cadre of beauty start-ups, including Millie Bobby Brown’s makeup brand Florence by Mills, have mastered the difficult task of turning TikTok users watching clicky content into paying customers.
What Big Brands’ Sustainability Reports Won’t Tell You
For much of the last decade, advocates for sustainable businesses have argued that reporting on ESG measures would lead to a sustainable future. It hasn’t happened, writes Kenneth Pucker.