Pattern Beauty Names Tiffani Carter Chief Marketing Officer
Carter joins the company from makeup artist Danessa Myricks’ namesake cosmetics label, where she was CMO.
Beauty brands are marketing “athletic skin care” grooming routines and science-backed ingredients alongside high-risk celebrity endorsements.
The luxury brand is the latest to put a hot young star at the forefront of its advertising efforts, but what’s most compelling is what the partnership says about male celebrity today.
Evan Mock, Harry Styles, Brad Pitt, Jared Leto and many more famous men are banking on the blurring gender binary, or simply the novelty factor, to propel their brands to the top of a crowded market.
With his new brand Atwater, industry veteran Chris Salgardo wants to be a face men can trust with their skin care.
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Skin care designed for and marketed specifically to men has emerged as a market distinct from the grooming space. But selling these products requires new strategies.
The drugstore chain is adding Stryx, a cosmetics brand for men, to 2,000 stores.
The men’s grooming market remains sub-scale, but shifting cultural attitudes and the growth of niche men’s lines suggest change is afoot, writes Sarah Brown.
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Carter joins the company from makeup artist Danessa Myricks’ namesake cosmetics label, where she was CMO.
The companies are the latest additions to the Uyghur Forced Labor Prevention Act Entity List that restricts the import of goods tied to what the US government has characterised as an ongoing genocide of minorities in China’s Xinjiang region.
Craig Green, Ottolinger and Louis Gabriel Nouchi have been tapped to design for the fifth edition of the project by Netherlands-based tannery Ecco Leather, now known as Ecco.Kollektive.
London-based womenswear brand Chopova Lowena has been named the winner of the 2024 BFC/Vogue Designer Fashion Fund.
The Toronto-based company reported revenue of C$358 million ($263 million) for the fiscal fourth quarter.
The likelihood of a successful Burberry turnaround is limited in the near term, UBS Group AG analyst Zuzanna Pusz wrote in note.
The collaboration includes collections designed and curated by David Beckham for both formal and casual menswear.
The seven-piece collection has been created with the perfumers Anne Flipo, Fanny Bal and Quentin Bisch.