http://www.businessoffashion.com/2007/03/creativity-and-commerce-the-arcade-fire.html The Business of Fashion is an essential daily resource for fashion creatives, business professionals and entrepreneurs in more than 200 countries around the world. Sat, 11 Feb 2012 22:49:45 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.businessoffashion.com/2007/03/creativity-and-commerce-the-arcade-fire.html#comment-669 leo moura Tue, 20 Mar 2007 03:18:11 +0000 http://www.businessoffashion.net/2007/03/creativity-and-commerce-the-arcade-fire.html#comment-669 Beautiful moment of the video, congratulations. I'd like very much the article's aproach. Actually, I want to flag to the power of naming too. Don't you think that 30% ( or more ) of a brand power are in the name choice? Arcade Fire, first of all, have a very good name. Thinking in fashion brands it will be more important at all. All the best, leo moura Beautiful moment of the video, congratulations. I’d like very much the article’s aproach. Actually, I want to flag to the power of naming too. Don’t you think that 30% ( or more ) of a brand power are in the name choice? Arcade Fire, first of all, have a very good name. Thinking in fashion brands it will be more important at all. All the best, leo moura

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