http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html The Business of Fashion is the daily must-read for fashion creatives, business professionals and entrepreneurs in more than 150 countries around the world. Fri, 19 Mar 2010 06:48:49 +0000 http://wordpress.org/?v=2.8.6 hourly 1 http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-653 Ingrid M. Mon, 02 Jun 2008 02:24:29 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-653 Being a fashion blogger myself http://thepassionatefashionista.blogspot.com, I am constantly looking at fashion retail websites. I find it shocking at how slow fashion retailers are to embrace the internet as an adjunct to selling their wares. Often they have websites with content is infrequently updated. The potential to reach consumers near and far is there if savvy retailers will only harness it. Being a fashion blogger myself http://thepassionatefashionista.blogspot.com, I am constantly looking at fashion retail websites. I find it shocking at how slow fashion retailers are to embrace the internet as an adjunct to selling their wares. Often they have websites with content is infrequently updated. The potential to reach consumers near and far is there if savvy retailers will only harness it.

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-654 Simon Newstead Fri, 23 May 2008 07:42:02 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-654 Thanks, this is an interesting article, and mirrors some of our experience. We are developing an Internet fashion avatar communication focused around real world branded items. Dealing with some of the brands reveals a range of differing opinions about getting involved. Quite a few, especially the smaller and younger brands are keen to explore and use new channels online such as 3D products. Surprisingly, some of the larger brands but not necessarily luxury, such as Levis have led the way in this. For example, with Levis World launched in Hong Kong around a fashion avatar concept. I think it may take a bit of time and a few success stories from earlier adopters which will help encourage some of the more conservative players to move forward. FYI, I recently put together and article on the five of the best Fashion 2.0 social sites. The post is at http://vrfashion.blogspot.com Thanks, this is an interesting article, and mirrors some of our experience. We are developing an Internet fashion avatar communication focused around real world branded items. Dealing with some of the brands reveals a range of differing opinions about getting involved. Quite a few, especially the smaller and younger brands are keen to explore and use new channels online such as 3D products. Surprisingly, some of the larger brands but not necessarily luxury, such as Levis have led the way in this. For example, with Levis World launched in Hong Kong around a fashion avatar concept. I think it may take a bit of time and a few success stories from earlier adopters which will help encourage some of the more conservative players to move forward. FYI, I recently put together and article on the five of the best Fashion 2.0 social sites. The post is at http://vrfashion.blogspot.com

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-655 Matt Thu, 10 Jan 2008 10:30:00 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-655 Dear Cheryl, I think you shouldnt look at what other companies are doing. Just critically look at what market you are trying to serve, and what their needs are. Companring to other businesses will, at best, only make you as good as they are. I dont think you want that, you want to rule them!! I know of little shops selling like crazy, and larger ones going out of business really quickly. There are so many factors out there influencing your succes... Good luck, Matt Dear Cheryl, I think you shouldnt look at what other companies are doing. Just critically look at what market you are trying to serve, and what their needs are. Companring to other businesses will, at best, only make you as good as they are. I dont think you want that, you want to rule them!! I know of little shops selling like crazy, and larger ones going out of business really quickly. There are so many factors out there influencing your succes… Good luck, Matt

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-656 Cheryl Peters Thu, 20 Dec 2007 02:33:23 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-656 Love the blog! Maybe you can help me? I own a surf and skate store in Florida. We've been open for just a year now after buying out a woman who was not making it as a beach store / surf shop after just 1 year of business. When we came in a year ago we infused the business with enough capital to purchase adequate - well, more than adequate since we're busting at the seams with product. That's the history. I'm trying to get some market (financial) research into things like what size store should generate x? Info like what other successful stores in my business generate - above average stores / average stores / etc. Obviously the square foot size of the business is a factor and I'd like to get an indication of revenues per square feet --- that kind of stuff. Got any idea how I can find it and where I'd begin to look? Thanks, Cheryl Peters Love the blog! Maybe you can help me? I own a surf and skate store in Florida. We’ve been open for just a year now after buying out a woman who was not making it as a beach store / surf shop after just 1 year of business. When we came in a year ago we infused the business with enough capital to purchase adequate – well, more than adequate since we’re busting at the seams with product. That’s the history. I’m trying to get some market (financial) research into things like what size store should generate x? Info like what other successful stores in my business generate – above average stores / average stores / etc. Obviously the square foot size of the business is a factor and I’d like to get an indication of revenues per square feet — that kind of stuff. Got any idea how I can find it and where I’d begin to look? Thanks, Cheryl Peters

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-657 Stephanie Lamy Mon, 03 Dec 2007 15:28:06 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-657 Hello, and thank you for the great blog. I posted on this subject a while ago. http://dailyluxury.blogspot.com/2006/10/my-perfect-e-lux-site.html E-commerce will defenitely be a sales booster, as well as an opportunity for brands to be "at the hight of it"- but in my opinion too much has been invested in physical points of sale to seperate virtual from physical retailing. I truly believe that e-commerce should also serve as a client recruiting and trend watching tool. Hello, and thank you for the great blog. I posted on this subject a while ago. http://dailyluxury.blogspot.com/2006/10/my-perfect-e-lux-site.html E-commerce will defenitely be a sales booster, as well as an opportunity for brands to be “at the hight of it”- but in my opinion too much has been invested in physical points of sale to seperate virtual from physical retailing. I truly believe that e-commerce should also serve as a client recruiting and trend watching tool.

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-658 Haute Concept Wed, 02 May 2007 21:21:05 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-658 The fashion retail world has been notoriously slow to embrace the web preferring to believe that customers won’t buy clothing purchases on-line. The opposite has proved true by the success of e-tailers like Zappos.com and shopbop.com. With the hectic pace of life today, I think shopping on-line makes perfect sense for some consumers. This will only expound as the younger generation-which tends to think of the internet as secondary as breathing-ages and matures into adulthood. The fashion retail world has been notoriously slow to embrace the web preferring to believe that customers won’t buy clothing purchases on-line. The opposite has proved true by the success of e-tailers like Zappos.com and shopbop.com. With the hectic pace of life today, I think shopping on-line makes perfect sense for some consumers. This will only expound as the younger generation-which tends to think of the internet as secondary as breathing-ages and matures into adulthood.

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-659 uberkid Thu, 26 Apr 2007 17:52:31 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-659 Yes, I'm not surprised by those stats. It doesnt change the fact that the 1% of people who are posting comments, uploading profiles, rating designers, writing blogs, are having an impact on the 99% of people who are browsing. Yes, I’m not surprised by those stats. It doesnt change the fact that the 1% of people who are posting comments, uploading profiles, rating designers, writing blogs, are having an impact on the 99% of people who are browsing.

]]> http://www.businessoffashion.com/2007/04/fashion-20-what-the-future-holds.html#comment-660 science news Thu, 26 Apr 2007 03:40:14 +0000 http://www.businessoffashion.net/2007/04/fashion-20-what-the-future-holds.html#comment-660 web 2.0 thoughts The stats very clearly show that less then 1% of web users do things like build personal profiles while 99% browse. On youtube, much less then 1% actually make and upload videos while more then 99% watch....dont drink the koolaid because nothing has changed. People basically like to watch, just like they did 70 year ago when TV first came out. web 2.0 thoughts The stats very clearly show that less then 1% of web users do things like build personal profiles while 99% browse. On youtube, much less then 1% actually make and upload videos while more then 99% watch….dont drink the koolaid because nothing has changed. People basically like to watch, just like they did 70 year ago when TV first came out.

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