Archive for May, 2008

29 May, 2008 by Imran Amed, Editor

NexCen | Meltdown and mystery

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NEW YORK, United States – In recent days, NexCen has experienced a meltdown unlike anything the fashion world has seen, leaving Bill Blass,  its star brand, in play as vulture investors circle to assess what value remains. NexCen’s failure to disclose a $30m debt that must be paid back by October has sent its stock reeling and could very likely result in the company going bankrupt. Its CEO Robert D’Loren’s job is at stake and the company’s investors and other stakeholders are furious.

The dramatic turn of events underlines the fact that even culturally important brands like Bill Blass can suffer collateral damage in the new era that has brought fashion and finance together.

In February, Lauren Goldstein Crowe investigated NexCen’s business model in the FT. Having spent several days with D’Loren and his team, Lauren saw the inner workings of the company, its team dynamic and business model. I asked Lauren if she would answer a few questions about what might lie behind the dramatic headlines and what could be in store for NexCen in the weeks to come.

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26 May, 2008 by Imran Amed, Editor

Creative-Business Partnerships | Team Tank

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The potential of creative-business partnerships has long been a topic of interest here at The Business of Fashion. However, the focus to date has been on pairings in the fashion apparel businesses — high profile partnerships like those of Tom and Dom and Marc and Robert, or emerging success stories like those of Phillip and Wen of 3.1 Phillip Lim and Victoria and Kikka of VPL.

I recently came across a partnership from a different part of the fashion business altogether — but one with equally remarkable results. Over dim sum and jasmine tea, Masoud and Caroline, the creative-business partners behind Tank, told me how they have developed their fledgling magazine business into a full-service creative agency, described their complementary roles in the business, and shared the (top-secret!) details behind an exciting digital media project which is in the works.

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17 May, 2008 by Imran Amed, Editor

BoF Daily Digest | NRDC spree, Giles style and Levi’s liftoff

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The man who wants to fix retail (Fortune)
Fortune magazine profiles NRDC’s Richard Baker who is on a retail and fashion acquisition spree having bought Lord & Taylor, Fortunoff, and Peter Som and is said to have his eyes on Saks.

Giles Style (Scottish Daily Record)
Giles Deacon talks to a Scottish paper about the fashion designer of the 21st century — one who has his feet on the ground and is passionate about gardening and reading.

Levi’s turns a corner (International Herald Tribune)
Armin Broger , President of Levi Straus Europe, is successfully turning around the Levi’s business by refocusing its collections and using cities like Antwerp as fashion business laboratories.

Peter Som A/W 2008 photo courtesy of Coutorture.

15 May, 2008 by Imran Amed, Editor

Louis Vuitton and Keith Richards | Viral marketing magic

By now, everyone has seen the striking Annie Leibovitz portrait of Keith Richards, his electric guitar, and his monogrammed Louis Vuitton guitar case. It is the fourth in a series of ads that have featured Mikhail Gorbachev, Catherine Deneuve, and tennis powercouple, Steffi Graf and Andre Agassi.

The ads have been in almost every respected magazine and newspaper imaginable, the Richards image is the current homepage image for the Louis Vuitton website, and the former Rolling Stone is blown up to two story proportions as the hoarding in front of the soon-to-be-expanded Louis Vuitton store on London’s Bond Street.

But somehow, I did miss this YouTube video which goes behind-the-scenes to show how Leibovitz worked her photographic magic with a rock star legend.

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14 May, 2008 by Imran Amed, Editor

Luxury in India | Not just a cut-and-paste

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While China may have the unyielding focus of many Western luxury brands today, many players are already beginning to set their sights on India for the next wave of expansion. But, as global luxury players begin to tentatively test these Indian waters, they are finding that India, which has its own vibrant indigenous cultural scene, may require a different expansion strategy altogether.

With Bollywood stars and local Cricket legends that get more attention in India than their Western cultural equivalents, there is no blank canvas in India upon which to paint Western tastes. Locals on the streets of Shanghai and Beijing have, by and large, adopted Western dress, but those in Delhi and Mumbai  are more likely to fuse East and West; a Tarun Tahiliani kameez paired with Seven for all Mankind jeans, Jimmy Choos and a Gucci bag or a Sabyasachi sari paired with Harry Winston jewels and Bottega Veneta minaudiere.

For international luxury brands, therefore, conquering the Indian market will require a lot more than a cut and paste — and, there is some formidable local talent to contend with.

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10 May, 2008 by Imran Amed, Editor

Breaking News | Is Barneys about to become a basket case?

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News has been trickling in all week about confusion around the strategic direction being taken by Barneys and today, the New York Times is reporting that its highly respected CEO Howard Socol will resign next week. This is an abrupt change of tone in the buzz around Barneys, which is arguably the most influential and forward thinking luxury and fashion department store chain in America today.

Bergdorf Goodman, of course is a venerable store in its own right, but it only has one location in New York and  its sister company, Neiman Marcus, based in Dallas, is far removed from the New York fashion hub. Yes, Neimans serves an unequaled luxury customer, but it just does not have the fashion cred that Barneys has managed to build in recent years.  Barneys’ affable Fashion Director, Julie Gilhart, has been a champion of emerging talent and amongst others, is credited with recognising the talent of the Proenza Schouler boys, buying their graduate collection from Parsons.

But, is Barneys about to become a basket case?

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9 May, 2008 by Imran Amed, Editor

Fashion 2.0 | Fashion156 speaks out

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Guy Hipwell, the stylist-cum-entrepreneur behind Fashion156, is carving out a space as one of the UK’s pioneers of fashion on the Internet. Yesterday, Guy teamed up with two of his contributors, Susie Bubble (interviewed on the BoF back in November) and Elliot James Sainsbury, to share their fashion Internet experiences at the Apple Store in London. The event coincided with the launch of Fashion156’s latest issue, appropriately titled, "The Fashion on the Internet Issue."

My biggest takeaway was that the future for fashion editorial — both online and offline — is healthy and promising.  Integral to the fashion industry is the telling of stories, communicating about brands and inspiring debate and discussion. While the Internet has broken down traditional fashion industry walls, there is still a clear demand for traditional fashion content as well.

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7 May, 2008 by Imran Amed, Editor

BoF Daily Digest | Designer skins, Copyright cash, YSL and Fashion billionaires

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Pimp your Google homepage (CNet)
iGoogle, the popular service from the Internet behomoth, has partnered with Oscar de la Renta, Tory Burch and Dolce & Gabbana to provide designer skins for users to personalise their iGoogle pages.

Adidas wins $305m in copyright case (WWD)
Following our revelations about Steve Madden’s blatant copying, Adidas is awarded $305m in the largest award ever in a trademark case against Payless.

Valerie talks to Vanessa (Financial Times)
Vanessa Friedman interviews Valerie Hermann, chief executive of Yves Saint Laurent, to learn how she is digging the historic French house out of the red.

The Fashion Billionaires (Forbes)
Forbes has released a list of the world’s fashion billionaires, with Amancia Ortega, Stefan Persson and Bernard Arnault heading up the list.

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6 May, 2008 by Imran Amed, Editor

Brussels | The next fashion hotspot?

David Szeto's new work/show space in Brussels

David Szeto's new work/show space in Brussels

When a designer with an international, cult following of fashion insiders shifts his headquarters to Brussels, could it mean that the Belgian city better known for its frites, waffles and EU bureaucracy will be the next fashion hotspot? I sat down with Brussels’ new transplant, David Szeto, in his huge 2 story space (see above) to learn the reasons behind his move from Paris, Szeto’s long-standing home base.


Antwerp, of course, is the reigning champion of Belgian fashion, having produced the avant-garde group of designers known as the Antwerp Six, all of whom graduated from Antwerp’s famous Royal Academy of Fine Arts. More recently, the school has gained recognition for nurturing designers like Bruno Pieters, Kris van Assche and Haider Ackerman. But, if David’s recent move is anything to go by, then maybe we’ll be talking about the Brussels Six as well someday.

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1 May, 2008 by Imran Amed, Editor

Cartier and Sergio Rossi | The power of Internet video

Yesterday I met with James Killough, an innovative London-based film maker, who happens to have a film in pre-production that may end up being one of the first real films about the fashion industry — or so everybody tells me.

More to the point, James also talked to me about the potentially powerful combination of the Internet, video and the luxury industry and cited an innovative video project directed by Olivier Dahan, the renowned French film-maker, who collaborated with Cartier on a series of 12 videos for its Love collection.

I took a gander at the videos today, and was impressed — not only with Cartier’s forward-thinking use of video to create a narrative behind one of its most important iconic lines, but also with the stories themselves, which were engaging and, sometimes even moving.

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