Comments on: Breaking News | 6267 is no more

By: Catherine

Catherine — Mon, 12 Jan 2009 21:04:16 +0000

In agreement with majority of above. Great report will be bookmarking this site for many returns visits.

By: Indian Models

Indian Models — Mon, 29 Sep 2008 08:24:41 +0000

Nice post. I really love to read about such topics. I am also into fashion industry and have written a lot about fashion and models myself. I guess I will keep coming back for more. You can also visit my blog and share your views.

By: Anjo

Anjo — Wed, 17 Sep 2008 17:52:05 +0000

What a waste. I hope the Picozzi family can put its capabilities to use for another label.

By: artefact212

artefact212 — Tue, 16 Sep 2008 13:26:54 +0000

@Martin Webb, We agree. The Ferre label will be difficult to position itself among the top tier. Certainly the press will cover this collection, it is almost protocol but too many times we are seeing that once a designer is not at the helm of their own label, dead is dead. Of course, there are a few exceptions. But, Ferre has been losing it’s position as a top label for several years before his death. These boys should be careful, they may be left with nothing.

By: Martin Webb

Martin Webb — Tue, 16 Sep 2008 09:46:27 +0000

Is it really so surprising that they have moved over to IT Holdings after getting the FERRE directorship? Yes it’s a mercenary move and no doubt fashion insiders would have preferred them to stay in Mantova, but given the current economic climate, 6267 wasn’t a sustainable enterprise in its previous incarnation, despite relatively strong sales in the US. Even the choice of brand name hinted that they were just holding out for a big company to take them under its wing. Anyway, the timing of this announcement is shrewd: No doubt Picozzi sympathizers in te Italian press are questioning the pair’s morals, but any publicity is good publicity … The big problem for IT Holdings and the designers is that FERRE’s brand equity isn’t what it once was. Maybe the Italians have a deep affection for it, but I just can’t see it capturing the imagination of consumers worldwide, no matter how strong the collection is next week.

By: artefact212

artefact212 — Tue, 16 Sep 2008 03:30:59 +0000

Now this is the kind of reporting we admire. Thank you BOF.