BoF Daily Digest | Sales rise at Hermes, US same store sales plummet, Thé Vert scent, Cashing in Obama’s dress, Brands & Bollywood
Hermes Q3 Sales Rise 4 Percent (WWD)
Though Hermes Q3 sales rose, the French luxury brand sees a tough road ahead
US Stores reporting double-digit sales declines (IHT)
Neiman Marcus reported that same-store sales were down 27.6 percent in October.
Scent Notes | Eau Parfumée au Thé Vert by Bulgari (NY Times)
The New York Times traces the history of Eau Parfumée au Thé Vert, Bulgari’s wildy successful scent.
Cashing in on The Sasha Obama Connection (WSJ)
Gerson & Gerson plans to cash in on the dress Sasha Obama wore on election night.
Media brands look to Bollywood movies to promote their product (Live Mint)
In India, the upcoming movie “Dostana could be the beginning of a trend where brands are integrated seamlessly into a script.”
Hermes bag, photo courtesy of bagsnob.com.









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