BoF Daily Digest | French Connection loss, Shoppers’ worries, Beauty over 50, Escada fights for life

French Connection Ad Campaign, Spring 09
French Connection swings to £5.5m loss (Drapers)
French Connection posted a £5.5m loss compared with £3.1m profit last year.
NPD Group Tracks Consumer Feelings About Economy (WWD)
“Shoppers’ worries about the economy are high, and intention to spend is low, but according to The NPD Group, there may be light at the end of the tunnel.” (Subscription required)
Luxury: Evolving Beauty Standard or Merely an Evolving Business Model? (The Luxe Chronicles)
Beauty brands using women over 50 in their ad campaigns is a nod to to the segment’s purchasing power in these difficult times.
Escada fights for survival after hefty losses (Reuters)
“Luxury fashion house Escada (ESCG.DE) urgently needs money to survive the next couple of months, ” reports Reuters.









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