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	<title>Comments on: The Verdict &#124; Gap&#8217;s 1969 Premium Jeans</title>
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	<description>The Business of Fashion is an essential daily resource for fashion creatives, business professionals and entrepreneurs in more than 200 countries around the world.</description>
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		<title>By: Kevin</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-26987</link>
		<dc:creator>Kevin</dc:creator>
		<pubDate>Tue, 02 Mar 2010 13:15:37 +0000</pubDate>
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		<description>Bought a pair of indigo Premium Denim jeans yesterday evening at my local GAP in London...washed them late last night, wearing them to work today. So far, I&#039;m impressed. Hopefully they&#039;ll prove to be as trusty and long-lasting as my old pair of regular GAP jeans.  Tempted to buy another pair!</description>
		<content:encoded><![CDATA[<p>Bought a pair of indigo Premium Denim jeans yesterday evening at my local GAP in London&#8230;washed them late last night, wearing them to work today. So far, I&#8217;m impressed. Hopefully they&#8217;ll prove to be as trusty and long-lasting as my old pair of regular GAP jeans.  Tempted to buy another pair!</p>
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		<title>By: Karl S</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-25320</link>
		<dc:creator>Karl S</dc:creator>
		<pubDate>Mon, 08 Feb 2010 15:16:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-25320</guid>
		<description>The denim is great and they fit beautifully... for a while. The denim seems to stretch and grow over time after every wash. Too bad.</description>
		<content:encoded><![CDATA[<p>The denim is great and they fit beautifully&#8230; for a while. The denim seems to stretch and grow over time after every wash. Too bad.</p>
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		<title>By: Emily</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-13924</link>
		<dc:creator>Emily</dc:creator>
		<pubDate>Fri, 09 Oct 2009 01:05:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-13924</guid>
		<description>I have gone to Gap twice now and I really want a pair of the jeans.  I have tried them on and they fit me very nicely but they are just too expensive.  It&#039;s hard for me to find an excuse for me to spend almost 90.00 dollars on a pair of jeans.  I&#039;m going to have to wait until they have a sale or until they drop the price down again.</description>
		<content:encoded><![CDATA[<p>I have gone to Gap twice now and I really want a pair of the jeans.  I have tried them on and they fit me very nicely but they are just too expensive.  It&#8217;s hard for me to find an excuse for me to spend almost 90.00 dollars on a pair of jeans.  I&#8217;m going to have to wait until they have a sale or until they drop the price down again.</p>
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		<title>By: marian</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-12528</link>
		<dc:creator>marian</dc:creator>
		<pubDate>Sun, 06 Sep 2009 12:06:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-12528</guid>
		<description>I have always been an avid buyer of Old Navy jeans, as the brand has always been extremely popular in Puerto Rico. Not only do they fit me perfectly, but the quality is superb; having had bought jeans that have lasted 7 years and looked still intact. I can easily find jeans for my figure (I am Latina, but tall for our standard, a 5&#039;7&#039;&#039; and having a big waist) and extremely good prices (around 15 USD) Here in London, however, there&#039;s no Old Navy, and Gap is not terribly popular, having cheaper stores like Zara cater for European sensibilities and body types. There&#039;s no way my big Latina butt will fit into Zara&#039;s jeans, which are designed for flat, Spanish women. Neither I find it appealing at American Apparel, which is overpriced for the lack of diversity in its fit range. I am happy if Gap brings here jeans that will actually fit, and are good in price and even better in quality as they have always been.</description>
		<content:encoded><![CDATA[<p>I have always been an avid buyer of Old Navy jeans, as the brand has always been extremely popular in Puerto Rico. Not only do they fit me perfectly, but the quality is superb; having had bought jeans that have lasted 7 years and looked still intact. I can easily find jeans for my figure (I am Latina, but tall for our standard, a 5&#8217;7&#8221; and having a big waist) and extremely good prices (around 15 USD) Here in London, however, there&#8217;s no Old Navy, and Gap is not terribly popular, having cheaper stores like Zara cater for European sensibilities and body types. There&#8217;s no way my big Latina butt will fit into Zara&#8217;s jeans, which are designed for flat, Spanish women. Neither I find it appealing at American Apparel, which is overpriced for the lack of diversity in its fit range. I am happy if Gap brings here jeans that will actually fit, and are good in price and even better in quality as they have always been.</p>
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		<title>By: lauren</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-12482</link>
		<dc:creator>lauren</dc:creator>
		<pubDate>Fri, 04 Sep 2009 15:54:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-12482</guid>
		<description>I am very much the definition of a pair and over the years have had the hardest time finding jeans that fit my hips and waist withing being way to tight and exposing 1/3 of butt or bunching entirely too much at my waist.  A friend with a similar issue highly recommended the new 1969.  Sure enough upon trying them on, they fit like they were made for my figure! I couldn&#039;t believe it.  I typically end up spending over $150 on a pair of jeans that fit me as well as these do.  I am super excited and so is my bank account haha!</description>
		<content:encoded><![CDATA[<p>I am very much the definition of a pair and over the years have had the hardest time finding jeans that fit my hips and waist withing being way to tight and exposing 1/3 of butt or bunching entirely too much at my waist.  A friend with a similar issue highly recommended the new 1969.  Sure enough upon trying them on, they fit like they were made for my figure! I couldn&#8217;t believe it.  I typically end up spending over $150 on a pair of jeans that fit me as well as these do.  I am super excited and so is my bank account haha!</p>
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		<title>By: HELEN CAVE</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-12304</link>
		<dc:creator>HELEN CAVE</dc:creator>
		<pubDate>Sun, 30 Aug 2009 20:17:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-12304</guid>
		<description>I brought sext boot cut and always skinny whilst on holiday in Las vegas and they are the best jeans i have purchased for a long time . They fit perfectly i wished i brought more as they are not stocking them in england yet.</description>
		<content:encoded><![CDATA[<p>I brought sext boot cut and always skinny whilst on holiday in Las vegas and they are the best jeans i have purchased for a long time . They fit perfectly i wished i brought more as they are not stocking them in england yet.</p>
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		<title>By: elena</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-12143</link>
		<dc:creator>elena</dc:creator>
		<pubDate>Tue, 25 Aug 2009 05:41:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-12143</guid>
		<description>I purchased the always skinny distressed and the white boyfriend jeans and absolutely fell in love with them. They fit great and you can&#039;t beat the prices.</description>
		<content:encoded><![CDATA[<p>I purchased the always skinny distressed and the white boyfriend jeans and absolutely fell in love with them. They fit great and you can&#8217;t beat the prices.</p>
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		<title>By: Amanda</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-11990</link>
		<dc:creator>Amanda</dc:creator>
		<pubDate>Fri, 21 Aug 2009 00:40:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-11990</guid>
		<description>Bought a pair of Petite 0 online, much too big! Doesn&#039;t come in a size Petite 00, even the old Petite 0 fit much better. Big boo!</description>
		<content:encoded><![CDATA[<p>Bought a pair of Petite 0 online, much too big! Doesn&#8217;t come in a size Petite 00, even the old Petite 0 fit much better. Big boo!</p>
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		<title>By: Prêt-à-Porter P</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-11949</link>
		<dc:creator>Prêt-à-Porter P</dc:creator>
		<pubDate>Wed, 19 Aug 2009 23:15:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-11949</guid>
		<description>im still skeptical. didnt try the jeans when i was in the store the other day, but i tried one of their new chinos. and still gap pants run far too big. a size zero i feel is really a size 2 or 4.</description>
		<content:encoded><![CDATA[<p>im still skeptical. didnt try the jeans when i was in the store the other day, but i tried one of their new chinos. and still gap pants run far too big. a size zero i feel is really a size 2 or 4.</p>
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		<title>By: claire</title>
		<link>http://www.businessoffashion.com/2009/08/the-verdict-gaps-1969-premium-jeans.html#comment-11935</link>
		<dc:creator>claire</dc:creator>
		<pubDate>Wed, 19 Aug 2009 16:51:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.businessoffashion.com/?p=5831#comment-11935</guid>
		<description>Okay, they&#039;re an upgrade from the mom jean and 90s baggy faded, but I think they miss the mark with ultra low rise. It&#039;s so 2005. I&#039;ll happily sacrifice a trendy premium logo for a less expensive version... if it&#039;s on trend. These are not. They are not &#039;irresistible&#039; enough to drive volume. I think this will be a flash in the pan and fade post back to school.</description>
		<content:encoded><![CDATA[<p>Okay, they&#8217;re an upgrade from the mom jean and 90s baggy faded, but I think they miss the mark with ultra low rise. It&#8217;s so 2005. I&#8217;ll happily sacrifice a trendy premium logo for a less expensive version&#8230; if it&#8217;s on trend. These are not. They are not &#8216;irresistible&#8217; enough to drive volume. I think this will be a flash in the pan and fade post back to school.</p>
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