Google vs. Vuitton, Hermès: Japan slump continues, U.K. online sales climb, Fashion branding, Savile Row survival

Handbags at dawn for Louis Vuitton and Google (FT)
“It will be handbags at dawn on Tuesday in Strasbourg as the world’s luxury goods makers line up to listen to the European Court of Justice’s advocate-general give his opinion in the case of Google versus Louis Vuitton.” Click here to watch the Bloomberg video.

Hermès CEO Sees No Light in ‘Tunnel’ This Year on Japan Slump (Bloomberg)
Hermès International SCA Chief Executive Officer Patrick Thomas said he isn’t optimistic about the next six months because of a delayed economic recovery in Japan, the French luxury-goods maker’s biggest market.”

U.K. August Online Sales Climb More Than Expected on Clothing (Bloomberg)
“U.K. online retail sales climbed more than expected in August as shoppers, lured by competitive pricing and improved returns policies, spent more money on clothing and electrical goods.”

Does the Fashion Industry Know What a Brand Strategy Is? (PSFK)
“Brands can pr, collaborate and twitter all they like, but without a differentiating brand strategy that creatively frames a different way for consumers to think about them, beyond a cool image or shinny mobile app, brands will always be focused on outdoing their competitors latest tactic.”

Pricey Savile Row tailors survive tough times (Forbes)
“For more than two centuries, this small street in London’s exclusive Mayfair neighborhood has produced wonderful, handmade clothes for an elite group that favored discreet, understated suits to make the wearer blend in, not stand out. But these days, Savile Row tailors are out to make a splash – even branching out into the glitz of London Fashion Week, with a presentation by E. Tautz Wednesday designed to showcase the venerable brand’s contemporary take on the old-style English military and sporting look.”