Hilfiger cool again, H&M looks South, Prada Japan under fire, Selfridges’ augmented reality, Fashion philosophy

Tommy Hilfiger Summer 2010 | Source: Tommy Hilfiger

Tommy Hilfiger Summer 2010 | Source: Tommy Hilfiger

Tommy Hilfiger Replants His American Flag (NY Times)
“Once a preppy kingpin and then a megabrand designer of urban streetwear, with over $1.9 billion in sales… at his peak, Mr. Hilfiger, in the 1990s, was very cool. But then, about 10 years ago, he just wasn’t…When did Tommy Hilfiger become cool again?”

H&M Examining Latin America, Australia for Openings (Bloomberg)
“Hennes & Mauritz, Europe’s second- largest clothing retailer, is looking at opening its first store in the southern hemisphere to tap emerging-market growth and catch up with larger rival Inditex.”

Prada Coerced Japanese Staff to Buy Goods? (Daily Finance)
“Prada’s lawyers and executives return to court to respond not only to accusations of gender-based discrimination and abuse of employees, but also to charges that it forced employees to buy Prada bags and other items in order to mask its falling sales.”

Touch-screen Selfridges window displays (Telegraph)
Selfridges has unveiled two touch-screen window displays which will allow shoppers to ‘try on’ virtual 3D watches without even entering the store.”

Fashion and philosophy (FT)
“Should fashion be more meaningful? Every few decades the question gets asked, and as we move into the 21st century’s teen years, it has rolled around again, thanks to a pair of surprising collaborations.”