H&M’s summer dip, Amazon fashion, Gap’s China strategy, Social media strategy, Inez and Vinoodh at 25

H&M flags discounts, Q2 profit in line, shares dip (Reuters)
“Swedish fashion giant Hennes & Mauritz said a two-month sales dip brought on by cold weather could force it to make deeper discounts for the next three months as it met forcasts for second-quarter profit.”

Why Amazon Needs to Stay Out of Fashion Retail (BNET)
“Do we really need another place to buy clothes online? Amazon is apparently so encouraged by double-digit growth in women’s retail it’s re-launching its clothing and shoe business with a focus on haute looks that will compete directly with such established high fashion destinations as Net-A-Porter.”

Gap plans four China stores this year (Reuters)
Gap Inc will open its first four owned and operated China stores in Beijing and Shanghai later this year and simultaneously launch an online shopping site for the key consumer market. China, as the third largest clothing market in the world, has a growing middle class with an interest in America’s casual style.”

Wanted: Social Media Policy, Strategy and Resources (Brandchannel)
“It’s fairly well established that social media is a channel that businesses must participate in, leaving CEOs with the new challenge of planning and implementing brand aligned initiatives enterprise-wide. This leaves the majority of organizations exposed to problems arising from employees saying the wrong things in the wrong ways to the wrong people at the wrong time.”

25 Years of Inez and Vinoodh (WWD)
“If you have opened a fashion magazine, or any magazine for that matter, over the last decade or so, you’ve seen the work of Inez van Lamsweerde and Vinoodh Matadin, known in the industry simply as Inez and Vinoodh. The Dutch photographers (partners in work and life) are the creative eyes behind such contemporary imagery as the Balenciaga, Yves Saint Laurent, Lanvin, Yohji Yamamoto and Chloé ad campaigns.”