Theyskens and Theory, LVMH Hermès investigation, Content and commerce, Puma ups forecast, Leith’s Lula

Olivier Theyskens | Source: Frillr

Olivier Theyskens Is Theory’s New Artistic Director (The Cut)
“Theyskens previously signed a deal to design the Theyskens Theory label for the brand, which debuts for spring 2011, but will take over design for the entire label as artistic director beginning with the fall 2011 season.”

French regulator to examine LVMH swoop on Hermes (Reuters)
“French luxury goods company LVMH’s surprise acquisition of 17.1 percent of rival Hermes at a major discount to recent market levels will be investigated by the local market regulator.”

Puma increases annual forecast, takes full control of Chinese JV (Bloomberg)
“Puma… aims to boost annual revenue to 4 billion euros by 2015 from 2.46 billion euros last year. As part of that plan, the sporting-goods maker said it will take full control of its Chinese retail joint venture in January by acquiring the 49 percent minority stake.”

Why Content And Commerce Is A Marriage Made In Heaven (Paid Content)
“The internet has disrupted both the media and the retail industries. Now, new business models are emerging that blend the two together, offering publishers a much-needed new revenue line.”

Leith Clark’s Lula (Dazed Digital)
“Clark didn`t mean to start a magazine, exactly. She says she just wanted something to show her grandkids. But Lula took on a life—and an ever-growing, never-growing-up audience—of its own. This year it turned five. It`s been a happy birthday.”