The Post-Advertising age, Tunisian runway, Jimmy Choo eyes HK IPO, PPR sales skyrocket, Ageless supermodels

The Post-Advertising Age (Luxury Society)
“Today, the only way brands can connect with customers and prospects is by genuinely adding value to their lives, either by providing a useful service or by telling rewarding stories. Brands have no choice. Messages that aren’t valued will be ignored.”

A Revolution Sallies Forth on the Tunisian Runway (IHT)
“The textile and garment industry, though battered by economic recession and Asian competition, is still the country’s largest employer and leading export sector; it is also the European Union’s fifth-largest textile supplier, producing in particular for Italian and French houses.”

Jimmy Choo eyes £650m HK float (FT)
Jimmy Choo and its private equity owner TowerBrook Capital are considering a £650m ($1.07bn) initial public offering of the luxury shoe group, in a move that could inject more competition into the auction for the company.”

PPR Shares Rise After Sales Beat Analyst Estimates (Bloomberg)
“PPR’s luxury division is ‘the key highlight’… the results ‘back up our thesis that the Gucci brand will catch up with best-in-class in 2011 and that Bottega Veneta and Balenciaga would confirm their rising star status.’”

The Ageless Supermodels: What sets them apart? (Jessica Michault)
“What makes these particular models timeless? What do Kate Moss, Naomi Cambell, Claudia Schiffer, Christy Turlington, and Amber Valletta or Kristen McMenamy and Stella Tennant, for that matter, have that thousands of other super model hopefuls don’t?”