Long view on flash sales, Milan gets sporty, SuperGroup saturation, Versace for H&M, Della Valle’s Empire

Gilt Men's Shirt Shop | Source: Gilt

Bargains on Flash Sale Sites Serve a Long-Range View (NY Times)
“Flash sale Web sites, a thriving e-commerce trend to promote limited-time sales, started as a way for brands to unload excess inventory… But now they have become something else: a way to advertise and find new customers, many of whom visit the sites of the brands and buy full-price merchandise soon after the sales.”

Olympics Ahoy! (IHT)
“Love of sport was once seen as the male equivalent of a woman’s passion for fashion. But now sport itself — riding, tennis or fencing — is the heart of fashion. The Olympics next year seem to have energized Milan men’s wear for spring/summer 2012.”

Supergroup faces battle to prove it is no flash in the pan (Independent)
“Above all, the group has been dogged by suggestions its Superdry brand could succumb to a similar slump in profits and its share price to French Connection… Indeed, it is now commonplace to see men aged from 20 to 45-years old to be wearing a black Superdry jacket… prompting concerns about over-saturation.”

Versace For H&M (Vogue UK)
Versace will design for H&M this year, becoming the latest high fashion label to work with the Swedish high street brand. ‘I am thrilled to be collaborating with H&M and to have the opportunity of reaching its wide audience,’ Donatella Versace said.”

The House That Loafers Built (Forbes)
“The chairman and CEO of Tod’s has made the Gommino, as the loafer is called, as iconic as Hermes’ Birkin bag or Chanel’s tweed jacket… Mr. Della Valle runs Tod’s, Hogan (famous for its sneakers), Roger Vivier and Fay (a ready to wear label). He also owns a significant interest… in the American retail chain Saks Fifth Avenue.”