Bloggers’ editorial integrity, Embracing online video, Pringle bailout, Altuzarra triumph, Anndra Neen sisters

Power bloggers with Dolce & Gabbana | Source: Harpers Bazaar

Can You Trust the Editorial Integrity of Personal Style Blogs? (Fashionista)
“Whether it’s by partnering with brands, styling shoots, receiving payment (or free product) for writing posts or getting commission on the sale of items they post about, some bloggers are seriously cashing in on their influence… But as blogs make the transition from personal style diaries to profit-turning businesses, some readers have begun to feel that original and unbiased content, once the keystone of what made blogs so relevant, has taken a hit.”

How Leading Fashion Brands Are Embracing Online Video (Mashable)
“Prohibitively high costs have historically kept TV out of the media mixes of all but the most securely backed fashion brands. But the web has given brands an opportunity to cheaply host and distribute video content for the first time, and many are now developing video content to bolster their online and offline retail businesses.”

Pringle receives £11 million bailout (Telegraph)
“The losses, which occurred between January 2010 and 2011, were the label’s fifth annual drop. ‘Given the continued investment in the Pringle of Scotland brand, the directors are not expecting to report operating profits in the short term, but are satisfied that the development of the brand and of the business are progressing with their long-term strategic objectives,’ a spokesperson said.”

Altuzarra Triumph (Vogue)
Joseph Altuzarra is the winner of this year’s CFDA/Vogue Fashion Fund award. Pamela Love and Creature of the Wind’s Shane Gabier and Chris Peters have been named its runners-up, announced at a dinner gala, held in New York last night.”

Stephens Sisters Are in Select Company (On the Runway)
“The Stephens sisters make their jewelry in a workshop in their native Mexico City. Their grandfather Louis Stephens was a textile producer in New York who met and eventually married a muralist named Annette Nancarrow, settling in Mexico, though he also had connections to Martha’s Vineyard and Manhattan.”