Confidence in China, PVH outlook, Russian spending ethos, Whistles buyback, Picture power

Paul Smith Spring/Summer 2012 campaign | Source: Paul Smith

Paul Smith upbeat about China return (FT)
“Sir Paul Smith, the UK fashion designer, is optimistic about his brand’s return to China, despite fears that the Chinese market for luxury goods is cooling.”

PVH raises 2012 outlook again on Europe (Reuters)
“Clothing maker PVH Corp raised its full-year earnings outlook for the third time this year, as it expects its European business to grow and its flagship Tommy Hilfiger brand to remain popular with shoppers.”

Russians spend it while they’ve got it (FT)
“Russia, Ms Ivanova insists, has not returned to the petrodollar-fuelled, pre-crisis days when people ‘didn’t use to count their money’ and would splash out Rb30,000 ($940) on dinner plus a Rb15,000 tip without thinking twice. On the other hand, neither is the country living through an age of austerity.”

Whistles conquers the ‘middle market’ of British womenswear (Guardian)
“While Marks & Spencer announced a 6.8% drop of general sales last month, another corner of the British high street has been quietly flourishing. Whistles, the clothing brand set up by Lucille Lewin in the 1980s, announced this week that it had bought back the majority of its shares from the Icelandic government, a move which has underlined its growing strength.”

Power to the picture (FT)
“Twitter, Facebook, viral videos … new ways of spreading the word are becoming more important to luxury brands, but the traditional print and poster campaign is still a critical vehicle for conveying a label’s core message for the new season.”