CEO
Hong Kong, Hong Kong
New York, New York, United States
Tokyo, Japan
Seoul, South Korea
New York, New York, United States
Tokyo, Japan
New York, New York, United States
The role is changing as fashion companies break “digital” responsibilities out of their siloes, leading some to rethink the position.
Building emotional, even inspirational, connections to a product is more critical than ever in fashion and beauty. In today’s hyper-competitive, crowded environment, marketing strategies that make brands stand out and stay culturally relevant need a mix of old and new tactics.
Case Study | How to Turn Data Into Meaningful Customer Connections
Before fashion businesses can put artificial intelligence to work or target the right shoppers online, they need good data and a deep understanding of who their customers are and what they want. This case study offers a guide for brands that want to truly know their customer, allowing them to make smarter decisions that serve shoppers and drive results.
Case Study | How to Turn Data Into Meaningful Customer Connections
Before fashion businesses can put artificial intelligence to work or target the right shoppers online, they need good data and a deep understanding of who their customers are and what they want. This case study offers a guide for brands that want to truly know their customer, allowing them to make smarter decisions that serve shoppers and drive results.
Coach Opens Its First Restaurant — in Jakarta
A Coach restaurant and coffee shop will open on March 4 next to one of the brand’s stores in the Indonesian capital.
In New York, a Season of Sweeping Coats and Beyoncé
Above all, this New York Fashion Week will be remembered for floor-sweeping leather coats and ‘Queen Bey,’ writes Lynn Yaeger.
Coach’s Stuart Vevers: Sustainability ‘Has to Come From Designers’
The creative director used his New York fashion catwalk as a staging ground for a series of upcycled looks.
The Business of Beauty Haul of Fame: The Smell of Success
Scenting ultra-exclusive events is beauty’s next big branding opportunity.