First Person | Jenna Lyons Says You Have To Make Quick Decisions From the Gut

Jenna Lyons at New York Fashion Week | Source: J Crew

NEW YORK, United States — “You have to make quick decisions,” Jenna Lyons, the president and creative director of J.Crew, told BoF. “Ultimately, fashion is all about gut anyway — there’s no science to what this should look like or that should look like or how many times you can redraw that or resketch that or redo that catalogue cover. The fact of the matter is, either it grabs you or it doesn’t.” Indeed, it’s trust in instinct,

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Three Women Behind the Scenes of Brazil’s Fashion Industry

Alice Ferraz

SÃO PAULO, Brazil — For many, Brazil’s body culture, eternal summer, and supermodels — not to mention its successful bids to host both the 2014 World Cup and the 2016 Olympic Games — make it the sexiest of all the BRIC countries. But data released in February by Brazil’s official statistics bureau revealed that the country’s GDP grew by just 2.7 percent in 2011, a dramatic reversal compared to the 7.5 percent surge registered in

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Why Relaunch Old Fashion Houses?

Moynat’s Paris Flagship | Source: chaussure-de-luxe.com

PARIS, France — “Would you like me to tell you about the brand’s heritage?” a velvet-gloved salesman in a bespoke suit asks every visitor who crosses the threshold of the Moynat leather goods store which opened a few months ago on rue Saint Honoré, a step away from the trendy Hotel Costes. An affirmative answer prompts a long and winding story that starts with the inception of the brand in 1849, accompanied by a book of pictures

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BoF Exclusive | Italo Zucchelli’s Sublime Futurism — Part II

Calvin Klein Mens by Italo Zucchelli | Photo: Karim Sadli for 032c

In Part I, we examined Italo Zucchelli’s philosophy of menswear. Today, we explore the designer’s creative process and approach to innovation. NEW YORK, United States — A honeyed accent doesn’t give away Italo Zucchelli’s heritage as much as his ability to cut a jacket. A Wagnerian sense of color and experimental materials reveal professional stints with both Romeo Gigli and Jil Sander respectively. He may seem of a piece with

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BoF Exclusive | Italo Zucchelli’s Sublime Futurism — Part I

Calvin Klein Menswear by Italo Zucchelli | Photo: Karim Sadli for 032c

In an exclusive two part interview, courtesy of our friends at 032c, Pierre Alexandre de Looz explores the work of Italo Zucchelli, Calvin Klein men’s collection creative director, known for grafting the infallible promise of technology — the 21st century’s cultural hope — to the fibre of masculine elegance. Today, in Part I, we examine Zucchelli’s menswear philosophy. NEW YORK, United States — Snug. Well cut. Brilliant. A

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