From Brazil, 5 Emerging Talents to Watch

SÃO PAULO, Brazil — “I didn’t even know international trade fairs existed when I set up my business in 2003,” admitted Alessandra Migani, founder of Brazilian designer label Alessa. “I got a phone call from ABIT (the Brazilian clothing and textile association) telling me they wanted to show my collection at trade show Simm in Madrid,” she told BoF from her stand at womenswear show Who’s Next in Paris earlier this month, where she

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Getting The Luxury Fashion Business Model Right

Elle Macpherson at Louis Vuitton A/W 2010 | Source: Fashionising

Today, BoF exclusively brings you Savigny Partners’ blow-by-blow analysis of the rapidly shifting luxury fashion business model which is undergoing transformation due to underlying shifts in consumer values, technology and globalisation LONDON, United Kingdom — Luxury fashion is a very exciting business which can generate substantial returns if you get the formula right. Not only is there the ability to charge up to ten times

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BoF Exclusive | ‘China’s Oprah’ Hung Huang Picks Her Top 5 Chinese Fashion Talents

Hung Huang | Source: Hung Huang

BEIJING, China — Imagine a brand new China where modern women reject increasingly ubiquitous foreign luxury goods, and their counterfeit reproductions, in favour of raiment designed by local Chinese fashion talent. This is the vision that Hung Huang, the entrepreneurial CEO of China Interactive Media Group and the oft-described “Oprah of China” — she also runs fashion magazine iLook, frequently appears on television as a cultural

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The FashionStake Diaries | Part IV: Lessons from the First Month

FashionStake Screenshot

The FashionStake Diaries is a four-part series that gives BoF readers a behind the scenes look at the crucial first months of a crowdfunding fashion startup, seen through the eyes of its founders. Today, in the final diary entry, they reflect on the crucial first weeks following launch: what worked, what did not, lessons learned and plans for the future. NEW YORK, United States —On the day of “go live” for any startup, planning is

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The Spotlight | Ana Locking

Ana Locking Autumn/Winter 2010/2011 | Source: thefashionisto.com

MADRID, Spain — This month, the BoF Spotlight turns to Spain. Despite a contracting economy, an increase in sales tax and nationwide austerity measures, it turns out that, between LVMH-owned luxury brand Loewe and fast fashion powerhouse Inditex — owners of global brands Zara, Bershka and Massimo Dutti — there’s still room in the market for a young and creative Spanish brand like Ana Locking. Founded in 2008 by Ana Gonzalez, the

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The FashionStake Diaries | Part III: Going Live

The FashionStake Diaries is a four-part series that gives BoF readers a behind the scenes look at the crucial first months of a crowdfunding fashion startup, seen through the eyes of its founders. Today, as FashionStake goes live, the founders reveal their initial designer lineup and reflect on their journey thus far. NEW YORK, United States — Almost one year ago to the day, we were sitting in a classroom at Harvard Business School

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The FashionStake Diaries | Part II: Raising Funding

[caption id="attachment_13890" align="alignnone" width="500" caption="FashionStake Screenshot | Source: FashionStake"][/caption] The FashionStake Diaries is a four-part series that giving a behind-the-scenes look at the crucial first months of a crowdfunding fashion startup, seen through the eyes of its founders. In Part I, we examined how FashionStake got from idea to traction with $1000. Today, the founders reveal how they were able to finance their business. NEW YORK, United States — Our business school professors used to say that startups were about getting four things right: the Context, the Opportunity, the Deal and the People. Having focused our early efforts on understanding how fashion has changed forever with the rise of Web 2.0 (the Context) and how an online marketplace connecting designers…

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The FashionStake Diaries | Part I: From Idea to Traction with $1000

Fashion Stake Screenshot | Source: Fashion Stake

Following last week’s Introduction to Crowdfunding, we are pleased to bring you The FashionStake Diaries, a new BoF series providing a behind-the-scenes look at the crucial first months of a crowdfunding fashion startup, seen through the eyes of its founders. NEW YORK, United States — Some say a great business starts with an idea. We started with a problem: despite legions of loyal fans, internationally renowned designers

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Company of We | Building an Online Fashion Business

Company of We, S/S 2010 | Source: Company of We

NEW YORK, United States — Today, building a strong online sales channel is often vital to the success of an emerging fashion business. But because the task can seem daunting, many young designers delay developing their own e-commerce sites, and instead outsource their internet sales to online retailers, losing a significant share of full retail margin that can be earned when selling directly to the end consumer. While it’s almost

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Pamela Love Says You Have to Spend Money to Make Money

Pamela Love | Courtesy of Pamela Love

First Person, a new series on BoF, brings you business stories and lessons from real fashion entrepreneurs. First up, cult jewellery designer, Pamela Love. NEW YORK, United States — For the past three years Brooklyn-born jewellery designer Pamela Love has set about crafting her business in the same way she shapes the hand-hewn gothic accessories she sells. “Just like I learn new techniques for making jewellery as I go along,” she

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BoF Exclusive | Getting to know Christophe Lemaire, the new Artistic Director of Hermès

Christophe Lemaire | Photo: Nicholai Fischer, Fashion Editor: Sam Ranger

Last week, Christophe Lemaire was named Artistic Director of Hermès for womenswear, replacing longtime incumbent Jean-Paul Gaultier and catching industry observers everywhere by surprise. In this exclusive excerpt from an interview with Lemaire in b magazine given prior to the announcement of his appointment, BoF gets to know the new man at one of France’s most prestigious luxury brands. PARIS, France — Almost 20 years since

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The Creative Archives | Aligning New Talent With Tradition

FLORENCE, Italy — In the shadow of luxury giants like Gucci and Louis Vuitton, a Florence-based business called The Creative Archives has been quietly offering emerging designers from the UK a rare chance to see their work produced by authentic traditional craftsmen, whose skills are increasingly under threat in a machine-made luxury world. The idea is neatly reciprocal: emerging designers get access to highly-skilled

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Luxury Lab | Generation Next: Understanding Tomorrow’s Affluent Consumer

Tavi Gevinson at Generation Next | Source: Luxury Lab

NEW YORK, United States — With speakers including teenage blogging sensation, Tavi Gevinson and Teen Vogue publisher Laura McEwen, last Friday’s “Generation Next Forum,” organized by New York-based thinktank LuxuryLab, examined the unique characteristics and growing influence of a young generation of consumers that’s set to impact the luxury goods industry like no other generation since the Baby Boomers: Generation Y. Wired and

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