IMG Partners Up with B2B Online Marketplace Joor

| News & Analysis

Calvin Klein Autumn/Winter 2013 | Source: Nowfashion.com

NEW YORK, United States — IMG Fashion, the fashion division of global brand and event management giant IMG, which represents designers and produces fashion shows and fashion weeks around the world, has announced a partnership with Joor, a B2B online marketplace that connects brands with retailers and brings the simplicity of B2C e-commerce to what can often be an archaic, paper-intensive wholesale buying process.

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Fashionologie, 2005 — 2013

BoF Comment | Opinion

Fashionologie screenshot | Source: Wayback Archive

BoF laments the loss of Fashionologie, a popular fashion blog started by Tommye Fitzpatrick from her dorm room at North Carolina’s Duke University, that was recently folded into PopSugar.com

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Top 10 Fashion Films of the Season

Fashion 2.0 | Video

This season, the most successful fashion films broke away from the old template, embracing the unexpected plots, quirky music and bursts of humour that resonate with online audiences. Sit back, turn up your speakers and enjoy BoF’s Top 10 Fashion Films of the Season.

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Au Revoir Fashion’s Night Out

BoF Comment | Opinion

Revellers party at Prada's SoHo flagship | Source: Business Insider

The CFDA and Vogue announced today that Fashion’s Night Out is going on a “hiatus” in the United States. It was fun while it lasted, but like any overheated romance, it had to come to an end.

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Week in Review | Digital Runway, Loyalty and Satisfaction, NYFW Photo Diary

| News & Analysis

Week in Review February 11 - 15

Fashion 2.0 | Topshop and Google Plan Data-Savvy Digital Runway (Fashion 2.0) “In recent cycles, fashion shows, once closed industry events, have become something of a spectator sport for the hundreds of thousands of people who follow the play-by-play online. Now, British high street brand Topshop has teamed up with technology giant Google to stage a realtime consumer extravaganza around the live stream of its Topshop Unique show.”

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