Carlos Jereissati Fernando Pinheiro for BoF

Carlos Jereissati

President & Chief Executive, Iguatemi Group

As the head of Brazil’s pre-eminent luxury mall operator, he enticed brands like Burberry and Tiffany to expand in the country.

Brazil Executives

Biography

As president and chief executive officer of Iguatemi Empresa de Shopping Centers SA, Carlos Jereissati Filho oversees the activities of one of the largest shopping mall companies in Brazil, operating a total of thirteen prominent establishments around the country such as the Iguatemi Campinas, Iguatemi Porto Alegre and the Galleria Mall.

Appointed to the role in 2005, Jereissati has played a strategic role in positioning the Iguatemi outlets as centres for luxury shopping within Brazil. Along with being the first to introduce VIP concierge services and personal shopping, the company was the first to acquire licences to host stores for brands such as Burberry and Tiffany’s. In 2012, the opening of the JK Iguatemi mall in São Paulo also saw the launch of the first Lanvin, Tory Burch, Prada and Saint Laurent stores in the country. Jereissati also operates two other popular outlets in São Paulo, Market Place and the Iguatemi São Paulo, which boasts the highest revenue generation per square metre. Jerresseti also support local talent, stocking domestic brands such as Pedro Lourenço and Antonio Barnardo, and has also previously sponsored São Paulo Fashion Week.

Jerrissati began his career in 1994 as marketing officer for Jereissati Participações S.A., the parent company of Iguatemi Empresa. In 1996, Jereissati became the general manager of the Praia de Belas Shopping Center in Porto Alegre, rising to superintendent officer and chief operations officer before being appointed as chief executive. In 2007, Jereissati was elected as a director of the board of Iguatemi Empresa and in April 2013, the Brazilian executive was made vice chairman of the board.

Career

  • Iguatemi Group
    Iguatemi Group

    President & Chief Executive 1996 - Present, São Paulo, Brazil

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