The Basics | Part 2 – What is a Business Plan For and How do I Go About Writing It?

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The term “business plan” is casually bandied about like a hot potato in the studios of emerging fashion designers. Everyone knows you need one, but still, so few emerging design businesses take the time upfront to properly plan for their success. I use these words intentionally. Success is very rarely accidental. Sure, we all benefit from some good luck from time to time, but real success can only come through hard work

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The Basics | Part 1 – Setting up your own fashion business: What do I need to know first?

Backstage at Christopher Kane's S/S 2013 show | Photo: Morgan O’Donovan

The Business of Fashion is getting a lot of play of late. At the recent CFDA/Fashion Fund awards in November, Marc Jacobs spoke at length about the ups and downs (and downs) of starting a new fashion business. Many young designers rush into setting up a business, attracted by the perceived glamour and fun that is associated with the fashion industry. There are wonderful fairy tale stories of young talented designers graduating from

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The Business of Fashion: Basics

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Over the coming months, in addition to our regular musings on the Business of Fashion (as well as a few creative diversions  and digressions on new collections, hot fashion news, and industry analysis), The Business of Fashion will introduce a regular series of articles on setting up a new fashion business, and what it takes to be successful both creatively and financially in this competitive space.  We’ll call it “The

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