Watch in High Quality at SHOWstudio.com LONDON, United Kingdom — Digital fashion film has gained real momentum over the last couple of seasons. Using sound and movement to communicate fashion in a way that’s emotionally charged, cost-effective and easily distributed, the format has been adopted for online editorial and fashion week presentations alike. But it’s important to remember that new formats are only as
Sophie ThealletNEW YORK, United States — New York fashion is said to strike a balance between commerce and creativity. With few exceptions, New York designers tend to prioritise practical concerns like wearability over more frivolous concerns like the so-called wow factor. On the surface, this seems like a sound business strategy. But when designers focus too much on the practical and are obsessed with being on-trend or with what their peers are
By now, everyone has seen the striking Annie Leibovitz portrait of Keith Richards, his electric guitar, and his monogrammed Louis Vuitton guitar case. It is the fourth in a series of ads that have featured Mikhail Gorbachev, Catherine Deneuve, and tennis powercouple, Steffi Graf and Andre Agassi. The ads have been in almost every respected magazine and newspaper imaginable, the Richards image is the current homepage image for the Louis Vuitton website, and the former Rolling Stone is blown up to two story proportions as the hoarding in front of the soon-to-be-expanded Louis Vuitton store on London's Bond Street. But somehow, I did miss this YouTube video which goes behind-the-scenes to show how Leibovitz worked her photographic magic with a…
[caption id="" align="alignnone" width="500" caption="Nokia 7900 Crystal Prism Phone"][/caption] LONDON, United Kingdom - Something is in the air. Earlier this week, we received a mysterious package in the post from Nokia. Inside, we found a 7900 Crystal Prism phone, complete with a Sapphire crystal and engraved design by French graphic designer Frederique Daubal, who has previously collaborated with Paul Smith and Colette, the iconic Paris fashion concept boutique. Not only this, the fashion and technology blogosphere has been abuzz about Tag Heuer's branded mobile phone, priced to compete with the Vertu phones, at 3900 euros (or about $6000). Previously, other fashion brands including Prada, Armani, and Levis have launched mobile phones with much hype and fanfare. To top it all…
[caption id="" align="alignnone" width="500" caption="David Beckham billboard in Milan, courtesy of Emporio Armani"][/caption] MILAN, Italy - Every once in a while, we notice the media -- all kinds of media from blogs to arty fashion mags to the mainstream press -- talking about the same topic in a contemporaneous burst of discussion. In the past few days, the talk has been about men's underwear. Or rather, the advertising campaigns behind this burgeoning business segment. Not since the 1980's and Bruce Weber's campaigns for Calvin Klein have we seen so much media interest in men's underpants. Tim Blanks explores the subject at length in VMAN's Fall/Winter 2007 issue in The History of the Male Supermodel. And, according to an article in today's…
