Start Today, which operates Japan’s largest fashion e-commerce portal, Zozotown, is targeting the teens-to-20s fashion market with a new online mall called La Boo, fronted by Cara Delevingne. JapanConsuming reports.
As the last of the main four fashion weeks comes to a close, BoF turns its attention to Golden Week, a Chinese national holiday, currently in full swing, that has quickly become one of the most lucrative weeks of the year for European luxury retailers.
With the launch of Sneakerboy, Chris Kyvetos, a member of the recently launched BoF 500, is targeting a new generation of luxury consumers with a highly covetable selection of sneakers and an innovative digital retail model that blends the tactility of a physical store with the efficiencies of the Internet.
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
Chinese e-commerce goliaths like Taobao provide a powerful platform for start-up fashion and apparel e-tailers, reports Genevieve Flaven.