Swimming Against the Hong Kong Tide

Konzepp storefront in Sheung Wan | Source: Courtesy

Five years since Konzepp helped transform the sleepy Sheung Wan district into a hipster zone, owner Geoff Tsui is crossing the harbour to the buzzing quarter of Tsim Sha Tsui with his fourth niche boutique, located in Hong Kong’s K11 ‘art mall.’

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Why Are Sportswear Giants Nike and Adidas Embracing Fashion?

(L) Karlie Kloss modelling Pedro Lourenço for Nike, (R) Mary Katrantzou x Adidas | Source: Nike, Adidas

As Nike and Adidas announce new designer collaborations with Acronym’s Johanna F. Schneider and Junichi Abe’s Kolor, respectively, BoF examines the strategies behind the uptick in the fashion activities of the world’s leading sportswear giants.

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