The Secret Journey of a Fashion Piece — Part 3: Logistics and Supply Chain

Inside the Quiet Logistics fulfilment centre in Devens, Massachusetts | Source: Quiet Logistics

Getting the right fashion products to the right sales channels can be a highly complex process. In the final instalment of a three-part series supported by Lectra, The Business of Fashion traces the path of a product from factory to store, uncovering how technology and data are playing an increasingly important role in helping companies synchronise their supply chains.

…Continue Reading

BoF Exclusive | Apple Watch To Make Editorial Debut in Vogue China

The cover of Vogue China’s November issue, featuring the Apple Watch | Source: Vogue China

Today, BoF can reveal that the Apple Watch will make its fashion editorial debut on the cover of Vogue China’s November issue, featuring supermodel Liu Wen. We spoke to Angelica Cheung, editor-in-chief of Vogue China, to get the story behind the story.

…Continue Reading

The Secret Journey of a Fashion Piece — Part 2: Manufacturing and Production

Source: Shutterstock

Designs are only designs if they can be produced. In the second instalment of a three-part series supported by Lectra — a product design, development and manufacturing solutions company — BoF examines the manufacturing and production process.

…Continue Reading

The Secret Journey of a Fashion Piece — Part 1: Creativity & Design

Designer at work | Source: Shutterstock

Taking a fashion piece from inception to store is a complex journey. In the first instalment of a three-part series supported by Lectra — a product design, development and manufacturing solutions company — BoF goes inside the studio to understand the creative process that goes into designing fashion pieces.

…Continue Reading

6 Emerging Fashion Brands Worth Investing In

Mary Katrantzou Fall/Winter 2014 | Source: NowFashion

In the last two years, emerging fashion brands like Christopher Kane, Altuzarra, JW Anderson, Nicholas Kirkwood and Roksanda have attracted a flurry of investment. Who’s next? BoF identifies the young fashion labels we would bet on, based on their commercial and creative potential.

…Continue Reading

Retail Recon | In Shoreditch, All’s Good in the Hood

Goodhood store at 151 Curtain Road | Source: Courtesy

Seven years after it debuted as a small independent clothing boutique, East London-based Goodhood brings its eclectic and highly curated mix of fashion, accessories and home goods to a new 3,000 square-foot flagship, combining edgy lifestyle boutique with an intimate neighbourhood feel.

…Continue Reading