In the age of e-commerce, physical flagships are still critical to engaging male luxury consumers, though market leaders are integrating their online and offline presence to create new digitally enhanced stores.
L’Eclaireur was one of the first stores to bring directional fashion to Paris. Chief buyer Patrick Aramburu sat down with BoF to discuss how the store’s uniquely ‘difficult’ approach invites customers to interact, not just transact.
Italy’s new prime minister Matteo Renzi is focused on tackling the many problems facing Italy’s fashion sector, sparking new hope across the industry. Will he succeed?
Street style imagery from Pitti Uomo, capturing the élan and flair of the fair’s attendees, has played a major role in liberating men’s style and democratising dandyism. BoF reports.
Well-dressed men have long built their wardrobes around a set of traditional menswear staples ranging from suits to brogues. Now, driven by cultural shifts and a booming menswear market, a new set of essential products has emerged.
For over five years now, the growth of the men’s fashion market has outpaced that of womenswear. What are the key factors driving this growth and how are brands tapping the opportunity? BoF reports.
Will new initiatives like the BFC/GQ Designer Menswear Fund succeed in transforming London from a capital of emerging designers to a capital of emerging businesses? BoF reports.
The Savigny Luxury Index continued its upward ascent gaining over two percent this month, driven by positive newsflow and reassured prospects for the Chinese economy.
Much like denim before it, activewear is increasingly being integrated into daily attire. Meanwhile, the kind of premiumisation trend that gave rise to the highly successful designer jeans category is also picking up in activewear. So does activewear offer fashion brands the same kind of growth potential that designer denim did a decade ago? BoF reports.