Much like denim before it, activewear is increasingly being integrated into daily attire. Meanwhile, the kind of premiumisation trend that gave rise to the highly successful designer jeans category is also picking up in activewear. So does activewear offer fashion brands the same kind of growth potential that designer denim did a decade ago? BoF reports.
On the eve of London’s first art book fair, BoF talks to specialist book dealers and their fashion-world clientele about the special role that physical books still play in the creative process.
For more than half a century, diamonds have dominated the market for fine jewellery. Now, the sea of sparkling white is being broken up by splashes of colour once again.
Under Matteo Marzotto, Italy’s leading jewellery fair has teamed up with Not Just a Label, a global sales platform and community for emerging designers, to cross-pollinate young fashion companies and Italian artisans.
A flurry of activity around France’s leading fashion prizes has resulted in a more complete ecosystem of support for young designers. BoF reports.
For Mareva Grabowski and Dimitra Kolotoura of Zeus + Dione, the Greek economic crisis provided the perfect launchpad for a fashion brand that unites Hellenic heritage, traditional craftmanship and contemporary design elements.
The Savigny Luxury Index (“SLI”) leaped by 3.5 percent last month, as the feel-good factor returned to the luxury sector, underpinned by strong results announcements and positive market reaction to repositioning strategies.
Before “Elle 360,” the British edition of the popular women’s style bible was digitally deficient. Now, Elle resembles a tech start-up more than a traditional fashion magazine. In the second part of a Special Briefing on Fashion Media Game Changers, BoF speaks to the team that rebooted Elle.