India Inc. | Thinking Beyond the Cashmere Crowd

Aer, 34th Floor Lounge at the Four Seasons, Mumbai | Source: Four Seasons

Today we are delighted to bring you the first installment of India Inc., a regular column on the Indian luxury market by Bandana Tewari. MUMBAI, India — Atop Aer, a tony roof-top bar at the Four Seasons with a sweeping panorama of slumdog-Mumbai — a circuitous medley of high-rises and slums alike — the time at which you arrive for a “Worli Sunset,” a vodka and mandarin cocktail named after the neighbourhood, says a lot about you.

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Global Briefing | Is FDI Reform the Answer to the India Problem?

Hermès Flagship, Mumbai | Source: skyscrapercity.com

In our second article this week focused on India, we investigate the barriers impeding the growth of India’s international luxury goods market, which go beyond the recently lifted restrictions on foreign direct investment. MUMBAI, India — “By the end of 2015, emerging markets should account for more than 50 percent of luxury sales,” Antoine Colonna, a luxury analyst at the asset manager Carmignac Gestion in Paris, told The

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The Creative Class | Bandana Tewari, Editor

Bandana Tewari | Source: Johan Sandberg

PARIS, France — Bandana Tewari has made a name for herself as one of the fashion industry’s smartest commentators. As fashion features director of Vogue India, she has quickly become the go-to source for anyone who wants to learn about the country’s rapidly evolving luxury market. Recently, she was named to Industrie magazine’s Fashion Media A-list, alongside other leading fashion commentators including Cathy

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The Fashion Trail | Modern Mumbai and Lakmé Fashion Week

Bandana Tewari at Lakmé Fashion Week | Photo: BoF

MUMBAI, India – From the minute I landed in Bombay—as everyone here still calls it—the rapidly shifting nature of contemporary India was apparent. Instead of waiting in agonisingly long queues at the airport, I breezed through immigration, customs and bag collection in only 45 minutes. That’s faster than one can make it through most terminals at Heathrow or JFK these days. Outside the airport, cranes building a new terminal towered

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In India, Luxury Brands Need Localised Strategies

DLF Emporio, New Delhi | Source: DLF

MUMBAI, India — According to Forbes, India has the fastest-growing population of millionaires in the world. But for Western luxury brands operating in the country, grabbing a piece of the market has proven more difficult than anticipated and many are in the process of re-conceiving their India strategies. Part of the problem is that Western luxury brands don’t seem to understand Indian consumers. When they first entered

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