How Mobile Commerce and Communication Will Change the Fashion Business

Fashion 2.0 | New York

NEW YORK, United States — Now that most luxury brands have come to accept that the internet is a powerful tool for commerce and that social media provides an opportunity for a new kind of brand engagement, along comes another technological wave that will feed the ongoing digital revolution in fashion — and take it mobile. Indeed, according to Internet analyst Mary Meeker of Morgan Stanley, “more users will likely connect to

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The Rise of Smart Fashion

Intelligence | New York

Projects by the Textile Futures Research Group | Source- tfrg.org.uk

NEW YORK, United States — At the Met Ball held earlier this month in New York, singer and songwriter Katy Perry walked the red carpet in a gown made from silk chiffon and over 3000 glowing LEDs that changed colour from blue to pink to yellow to green. Created by London-based firm CuteCircuit, Perry’s gown assured her a lot of publicity. But the coming integration of fashion and technology is about more than making a visual

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How Influential are the New Fashion Youth?

Intelligence | New York

Charles Ghislain in Vogue Italia Source: Vogue Italia

NEW YORK, United States — For decades, a quick route to fashion world prominence involved a designer turning a youth culture trend into a runway-ready collection. Calvin Klein made heroin chic, Jean Paul Gaultier sampled from club culture, Marc Jacobs glammed-up grunge and Hedi Slimane turned Berlin punks into fashion plates. The concept was simple, even if the design work wasn’t: find a scruffy outsider style that remained

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Digital Scorecard | NOWNESS

Digital Scorecard | Fashion 2.0 | New York

Rachel Whiteread’s Drawings | Source: NOWNESS

NEW YORK , United States — In recent quarters, online sales were the only bright patch in a grim luxury retail landscape. But interestingly, in January of 2009, LVMH-owned eLuxury announced that it would cease e-commerce operations entirely and relaunch as a luxury destination focused completely on content. Fast-forward one year and the luxury industry still can’t seem to get enough of the internet. Social Media is the phrase

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BoF Exclusive | Zaldy Goco talks about designing for Michael Jackson and Lady Gaga, Part II

Intelligence | New York

Michael Jackson by Zaldy | Source: Zaldy Goco

Yesterday, we learned about the beginnings of Zaldy Goco’s work in the music and fashion industries. Today, in part two, we speak to him about his close collaboration with Michael Jackson for the This is It concert extravaganza. NEW YORK, United States — When Zaldy Goco answered the phone last April and learned that Michael Jackson’s creative team wanted him to develop some costume ideas for the King of Pop’s long-awaited comeback

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