How Influential are the New Fashion Youth?

Charles Ghislain in Vogue Italia Source: Vogue Italia

NEW YORK, United States — For decades, a quick route to fashion world prominence involved a designer turning a youth culture trend into a runway-ready collection. Calvin Klein made heroin chic, Jean Paul Gaultier sampled from club culture, Marc Jacobs glammed-up grunge and Hedi Slimane turned Berlin punks into fashion plates. The concept was simple, even if the design work wasn’t: find a scruffy outsider style that remained

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Digital Scorecard | Burberry 3D Live Stream

[caption id="attachment_10498" align="alignnone" width="500" caption="Burberry Autumn/Winter 2010 | Source: Burberry"][/caption] LONDON, United Kingdom — It was billed as the world’s first truly global fashion show, taking place on the penultimate day of London Fashion Week, beamed live in 3D to five global cities, and streamed to the rest of the world via 73 websites, including Vogue, Grazia and CNN, which all picked up the video feed in a global simulcast. It was undoubtedly the  most widely distributed fashion show a luxury brand has ever staged, potentially reaching an audience of more than 100 million users, according to Burberry CEO Angela Ahrendts. At first, I was disappointed that BoF had not been invited to attend the real event at London's Chelsea…

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Digital Scorecard | NOWNESS

Rachel Whiteread’s Drawings | Source: NOWNESS

NEW YORK , United States — In recent quarters, online sales were the only bright patch in a grim luxury retail landscape. But interestingly, in January of 2009, LVMH-owned eLuxury announced that it would cease e-commerce operations entirely and relaunch as a luxury destination focused completely on content. Fast-forward one year and the luxury industry still can’t seem to get enough of the internet. Social Media is the phrase

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London Fashion Week | Digital Fashion Capital

LONDON, United Kingdom — As the fashion industry continues its march into the digital age, London — always known for its raw creativity and emerging talent — can now add digital innovation to that list. This is no overnight story. To the contrary, it’s taken ten years for fashion players here to plant seeds which are only beginning to bear fruit now, as fashion’s digital tsunami really begins to take hold. The British capital, after all, is home to revolutionary fashion website SHOWStudio, e-commerce pioneer Net-a-Porter, and online hub of youth culture Dazed Digital — all of which were founded many years ago. These seminal businesses have created a foundational and fertile seedbed for other digital businesses and attracted and developed digital talent that…

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The Spotlight | JUMA

JUMA Inspiration | Source: JUMA

TORONTO, Canada — Following our piece on Vancouver’s Digital Olympics earlier this week, it only makes sense that the BoF Spotlight should focus on the Great White North for our monthly inspiration from emerging designers. This month I turned to long-time friends of BoF, Alia and Jamil Juma. The designer brother-and-sister duo are based in Toronto, not Vancouver, though they have called both cities home. They are of South

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In Tokyo, Abercrombie Misses Its Mark

Abercrombie & Fitch, Ginza | Source: Fashionsnap.com

TOKYO, Japan — After several years of “will they or won’t they” speculation, American casual fashion retailer Abercrombie & Fitch finally opened its first retail store in Japan this past December. The 11-story shop in Tokyo’s upscale Ginza neighbourhood is just steps away from Uniqlo’s flagship store and Swedish fast fashion brand H&M. As with every big retail opening in Tokyo, the first day of sales saw long lines of

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The Fashion Trail | Postcript on Pitti

Giles Deacon At Pitti | Source: The Business of Fashion

FLORENCE, Italy — In the world of menswear, January is a full-on month of trade fairs and fashion shows. The super-charged schedule of activities begins with Pitti Uomo, continues on to Milan where mega Italian brands like Gucci, Prada and Armani unveil their collections, and concludes with a bang in Paris, where established Parisian fashion houses like Lanvin and Dior Homme show alongside a cornucopia of international designers

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BoF Exclusive | Zaldy Goco talks about designing for Michael Jackson and Lady Gaga, Part II

Michael Jackson by Zaldy | Source: Zaldy Goco

Yesterday, we learned about the beginnings of Zaldy Goco’s work in the music and fashion industries. Today, in part two, we speak to him about his close collaboration with Michael Jackson for the This is It concert extravaganza. NEW YORK, United States — When Zaldy Goco answered the phone last April and learned that Michael Jackson’s creative team wanted him to develop some costume ideas for the King of Pop’s long-awaited comeback

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BoF Exclusive | Zaldy Goco talks about designing for Michael Jackson and Lady Gaga, Part I

Lady Gaga by Zaldy | Source: Fan site

To further explore the powerful synergy between the fashion and music industries, BoF brings you an exclusive two-part interview with fashion designer Zaldy, known for his close connection to the music industry’s biggest stars. NEW YORK, United States — Zaldy Goco is one of those rare creative talents who moves seamlessly between music and fashion. For almost two decades, the New York-based fashion designer has been working

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In India, Luxury Brands Need Localised Strategies

DLF Emporio, New Delhi | Source: DLF

MUMBAI, India — According to Forbes, India has the fastest-growing population of millionaires in the world. But for Western luxury brands operating in the country, grabbing a piece of the market has proven more difficult than anticipated and many are in the process of re-conceiving their India strategies. Part of the problem is that Western luxury brands don’t seem to understand Indian consumers. When they first entered

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Uniqlo | A Feel-Good Commodity

The colours of Uniqlo | Source: Uniqlo

TOKYO, Japan — For the last two years, the inverted black triangle — Japan’s version of the minus sign — has infected monthly earnings reports at most of the nation’s retail chains. The global recession has been almost universally bad for the apparel market. Japanese customers are just not spending on fashion like they used to. There’s one exception, of course: Uniqlo.  For the fiscal year ending in August 2009,

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CEO Talk | Pierre Mallevays, Founder and Managing Partner, Savigny Partners

Pierre Mallevays, Founder and Managing Director, Savigny Partners | Source: Savigny Partners

Today, BoF brings you an exclusive interview with a key adviser to the private family trust which, as announced today, made an investment in Lanvin, one of the hottest fashion brands in the world. PARIS, France — Over the past few years, under the creative stewardship of industry darling Alber Elbaz, Lanvin has risen to heights that most fashion brands can only dream of, with nearly unanimous positive reviews from buyers and

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