Future of Fashion Magazines | Part One – A Changing Landscape

Screen shot of DazedDigital.com | Source: Dazed Group

Fashion media has long been a BoF obsession. This week, we bring you an in-depth, three part series revealing the strategies, plans and expertise of some of the most innovative and respected players in the online fashion scene. Today, we start with an overview of the rapidly-evolving fashion media landscape.

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The Spotlight | Behnaz Kanani

Behnaz Kanani

LONDON, United Kingdom — Behnaz Kanani is the name to know for buyers in search of a shoe designer with an age-old emphasis on craftsmanship paired with a modern eye. This month, our BoF logo showcases her aesthetic which mixes contrasting colours, exotic skins, and luxe leathers in immaculately-constructed shoes that are designed to catch a bit of attention. After graduating from Cordwainers College in London in 1997, Kanani set

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Sophie Theallet | Uniquely Untrendy

Sophie Theallet

NEW YORK, United States — New York fashion is said to strike a balance between commerce and creativity. With few exceptions, New York designers tend to prioritise practical concerns like wearability over more frivolous concerns like the so-called wow factor. On the surface, this seems like a sound business strategy. But when designers focus too much on the practical and are obsessed with being on-trend or with what their peers are

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Fashion E-Commerce | How are you engaging in an online dialogue?

LONDON, United Kingdom —  In our next snippet from the E-Commerce Day talk at the 9 Festival for Fashion & Photography, we discuss the how online fashion retailers including Sarah Curran, CEO of my-wardrobe.com, José Neves, CEO of farfetch.com and Stephanie Phair, Director of theoutnet.com, are engaging with their fans through blogs, Twitter, Facebook and daily feedback updates to get to know their customers' needs, wants and opinions. Just today, Women's Wear Daily posted a front-page article on how the fashion industry is coming to terms with social media, indicating that these tools have finally hit the radar screens of the industry at large. This is great news, possibly catalysed by the fact that marketing and advertising budgets have been…

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Lessons from the High Street | Merchandising and Multiples

Uniqlo visual merchandising | Source: Uniqlo

LONDON, United Kingdom — “Men’s and women’s polo t-shirts in 25 colours from £12.99!” Ads announcing this Uniqlo promotion have been plastered alongside London buses this month, as well as being featured front-and-centre in Uniqlo shops everywhere. Same-store sales rose 18.3 percent in May 2009 over last year for the Japanese retailer, and the company’s stock hit five-year record highs. Over at

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Fashion E-Commerce | How are your clients changing their shopping habits in the downturn?

  LONDON, United Kingdom — London, of course, is widely known in the fashion world for its unbridled creativity and superb emerging fashion talent. But, increasingly, it could also be described as fashion’s Silicon Valley, with a growing number of innovative fashion ecommerce startups sprouting in the city, following in the footsteps of the ultimate luxury e-tailing pioneer, Net-a-Porter.com. During my visit to Vienna

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CEO Talk | Greg Furman, Founder and Chairman, Luxury Marketing Council

Greg Furman

NEW YORK, United States — As the recession wears on, luxury companies are beginning to realise they will have to do more than cut costs in order to survive this downturn. Indeed, for many brands, a fundamental repositioning and reevaluation of their long-standing strategies may be in order. In this kind of environment, many luxury executives turn to the New York-based Luxury Marketing Council, where their membership enables them to

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Rumour Mill | Karl Lagerfeld to leave Chanel?

Karl who?

PARIS, France – We don’t actively engage in the rumour mill here on BoF, but when the whispers involve Karl Lagerfeld, Olivier Theyskens and Alber Elbaz in a Lanvin and Chanel merry-go-round, it seems worthwhile to engage in a bit of Friday afternoon fashion speculation. Today, Diane Pernet has published a bombshell post outlining this scenario: “This is not a fact until you officially read it somewhere else but rumour

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Friday Column | Japanese Luxury Fatigue

Prada flagship store in Omotesando, Tokyo

LONDON, United Kingdom — The scariest news I have recently read about luxury was in Tuesday’s Financial Times. The Japanese, it seems, have stopped buying luxury goods. Luxury imports in Japan were down 10 percent and sales of LVMH in the country were down 18 percent in the first quarter. And no, it’s not just the recession. “This is not a blip. This is a long-term shift in the market,” Brian Salsberg, the

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Karolina Zmarlak | Transformational value

The ever-morphing Barcelona dress, courtesy of Karolina Zmarlak

NEW YORK, United States — As global economic woes continue to wear on consumer spending, some fashion and luxury companies are teetering on the brink. Blue chip brands are halting expansion plans in order to focus on survival tactics, while smaller labels with limited resources are faced with the reality of sudden annihilation. It may not seem to be the ideal time to start a new label, but New York-based womenswear designer

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H&M gains, Dior releases trailer, Esprit opens new stores, LV exhibit to open in HK, De La Renta looks to the Gulf

H&M S/S 09 ad campaign, courtesy of H&M

H&M’s 8% April Comparable Sales Gain Breaks Trend (WSJ) “Fashion retailer Hennes & Mauritz AB Friday said April sales in comparable stores rose for the first time since July, indicating that it may be recovering from the global trend of consumers reining in spending amid the economic slowdown.” Dior Jumps on the Viral-Video Bandwagon (NYMag.com) “The House of Dior will release a short film on May 20,

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CEO Talk | Stella Ishii, President and Founder, The News Inc.

Stella Ishii, President and Founder of The News Inc.

NEW YORK, United States — At first glance, The News showroom in New York’s SoHo district looked to me like most other fashion showrooms. Rails of clothes hanging in a loft-style space with fashionable young people running to and fro, sending and receiving packages from a stream of couriers coming in and out. But on closer glance, it quickly became clear this was unlike any other showroom I had seen. For one, two young stylish

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