Uniqlo | Reigning Supreme

Photo by Sean Wood, courtesy of MEKAS

TOKYO, Japan — 2008 turned out to be an incredibly successful year for Uniqlo — and Uniqlo alone. The Japanese media can no longer mention the mass retailer without using the word hitorigachi — meaning “sole winner” or “to reign supreme.” In a toxic retail environment, where most major apparel chains experienced 10-15 percent declines in same-store sales for December, Uniqlo finished the year up 10.3

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Q&A | The lowdown on H&M Comme des Garçons

[caption id="" align="alignnone" width="500" caption="Comme des Garçons for H&M"][/caption] TOKYO, Japan - Back in September, H&M experienced one of the most successful Japanese market entries in recent history, with its first store in Ginza drawing incredible mass media coverage and never-ending lines. Now two months later, H&M will open its next Japanese store on November 8 in the youth fashion district of Harajuku. Japanese customers lucky enough to make it through the long queue on Saturday morning will be the first worldwide to be able to buy the latest limited-edition guest-collaboration line: H & M COMME des GARÇONS. For the rest of the world, H&M Comme des Garçons will debut on November 13 in more than 200 H&M stores around…

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H&M | Swedish fast fashion finally comes to Japan

TOKYO, Japan - After two years of intense rumours and breathless anticipation, Swedish fast fashion giant H&M finally opened its first Tokyo store on September 13 in the ritzy neighborhood of Ginza, right down the street from competitors Zara and Uniqlo. When the staff cut the ribbon at 11 a.m., somewhere between 3,000 and 5,000 Japanese customers (mostly young women) waited in line for their chance to visit the 1,000 square-metre, four-story retail space. Now, twelve days later, the lines continue to stay long, with around 8,000 people visiting the store daily. An incredible success? Although these long lines may help pay back the reported ¥2 billion launch expenditures, a little perspective is required to know what it all means.…

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Japan Fashion Week | Under the radar

TOKYO, Japan - Just before the fashion world turned its laser focus on New York, a lesser known semi-annual week of fashion shows in Tokyo failed to garner much attention. Not surprisingly then, a key activity during Japan Fashion Week is listening to other people grumble about Japan Fashion Week. Although Tokyo is one of the world's most important fashion cities, overflowing with amazing daily dressers, avant-garde masters, and street fashion innovation, the organized collection week has yet to muster up a global impact on par with Paris, Milan, or New York. And the problem is not just international reception: most of the cooler domestic Japanese brands aren't even on board. Long ago, there was a very loose event called…

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Everybody’s Talking About | Comme des Garcons for H&M

TOKYO, Japan and STOCKHOLM, Sweden - Some H&M collaborations of the past (Roberto Cavalli, Viktor & Rolf) were more memorable for the pre-launch buzz and subsequent hysteria around the world than they were for the clothes themselves. So ever since Rei Kawakubo announced her upcoming Comme des Garcons collection for H&M, fashionistas have been wondering whether Kawakubo will bring some of the best of Japanese avant-garde fashion to the masses without diluting her signature style. Well the wait is almost over. W Magazine wrote about the collaboration in its September issue and on Friday, Fashionista.com posted the first photos of the complete collection. In typical lightening speed, the blogosphere has been passing judgment and at first glance, it seems many…

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