In today’s reality, retailers who fail to embrace omni-channel strategies powered by connected data risk becoming extinct, argues John Squire.
Colin McDowell sits down with Mandi Lennard, a PR turned brand consultant who has built a unique position for herself at the intersection of emerging culture and London’s fashion scene.
In the Internet Age, fashion consumers increasingly know what they want long before they visit retailers, undermining the traditional role of department stores and boutiques as curators of style, argues Eugene Rabkin.
BoF founder and editor-in-chief Imran Amed looks back at the Autumn/Winter 2014 season.
In the iPhone Age, fashion week has become one glorified, ridiculous, narcissistic, nauseating selfie, argues Mark C. O’Flaherty.
Despite the rise of e-commerce, offline retail remains a fantastic opportunity for fashion brands, while offering features that digital channels will simply never be able to duplicate, argues Ari Bloom.
The problem with fashion criticism isn’t the lack of honest opinion, but the lack of places to publish it, argues Jason Dike.
In a harsh garment industry, ameliorating the working conditions of women can drive both social impact and greater competitiveness, argues Dr. Maximilian Martin.