Claire Distenfeld Evan Sun

Claire Distenfeld

Owner, Five Story

With her father, the gallerist opened a boutique stocking up-and-comers like Peter Pilotto that has quickly become an uptown favourite.

United States Retailers 2013 BoF 500 2013 2014 BoF 500 2014

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With her father, the gallerist opened a boutique stocking up-and-comers like Peter Pilotto that has quickly become an uptown favourite.

Claire Distenfeld's live mosaic

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Biography

Since launching luxury boutique Fivestory in April 2012, owner Claire Distenfeld’s unerring eye for emerging talent and skilfully curated range of wares from under-the-radar designers such as Josh Goot, Vika Gazinskaya and Palmer Harding has cemented the fledgling boutique as New York’s fashion hotspot. 

Co-founded with father Fred Distenfeld, who oversees the business aspect of the boutique, Fivestory is cut from the same ilk of concept stores such as Colette in Paris and 10 Corso Como in Milan. Housed in a traditional brownstone, Distenfeld’s Upper East Side offering presents its eclectic mix of designer-wear, jewellery, home decor and baby clothing in an artfully laid out space designed by interior design guru Ryan Korban. Set over two floors, the boutique also houses a special mezzanine area reserved for a shoe ‘garden’.

In late 2012 Distenfeld started fielding orders for products by posting pictures on Instagram. An instant success, orders quickly came in for products such as Giambattista Valli shoes and Olympia Le Tan clutches. A graduate of New York City University, Distenfeld completed a bachelor's degree in fine arts before moving to Paris for a year abroad. After obtaining a master's degree in contemporary art from Sotheby’s Institute of Art, the young retailer completed an internship with photographer Sante D’Orazio and worked in an art gallery in Chinatown prior to founding her store.

Career

  • FiveStory
    FiveStory

    Owner New York, United States

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