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Giovanni Bianco

Founder & Creative Director, GB65

The Italian creative director has collaborated with brands like Zegna, Ferragamo and Miu Miu on brand communications.

Biography

Giovanni Bianco is the founder and creative director of GB65, a an internationally-recognised integrated creative agency that specialises in the worlds of fashion, luxury, retail, lifestyle, and entertainment. The innovative blend of art direction, design, and top class photography, combined with attention to detail, allows the Studio to deliver the most innovative and exceptional communication service in the industry.

GB65 has worked on advertising campaigns for brands like Miu Miu, Versace, DSquared2, Dolce & Gabbana, Nike, Agnona, Salvatore Ferregamo and Missoni. Editorially, Bianco has contributed to V Magazine, L’Uomo Vogue, Vogue Japan and Vogue Korea.

Bianco also served as Vogue Italia’s creative director for two years, before Condé Nast announced that he would be departing the magazine after the June 2019 issue.

Outside fashion, Bianco is also known for his collaborations with Madonna on both her albums and global tours dating back to 2004. Bianco’s work for the musician includes album covers for Confessions on a Dance Floor, Hard Candy and MDNA, creative direction for Re-Invention World Tour, Confessions Tour and the Sticky and Sweet Tour. He has also contributed to the 2003 book ‘Madonna & Steven’ Klein. Most recently, in 2012, he worked on her MDNA tour.

Career

GB65

GB65

Art Director & Founder

2001 - Present

Vital Statistics

Born
1 August 1965
Nationality

Brazil

Location
United States
Member since
2014

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What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.