Daily Digest

20 March, 2013

Fashion’s Old Guard Stays on Patrol

Giorgio Armani backstage Source AFR

“The issue is likely to become a central one for increasing numbers of European and American clothing labels, as a generation of designers in their 70s and 80s prepares to retire. Several of fashion’s most prominent founders are hitting retirement age, including Ralph Lauren, Giorgio Armani, Carolina Herrera and Oscar de la Renta.”

Fashion Brands Should Swap Ads for Tech-Driven Customer Engagement

& Other Stories | Source: H&M

“This year 85 percent of luxury marketers plan to increase their digital media spend significantly, according to a survey by Luxury Interactive. The reason: shoppers spend more time online than ever, with mobile adding a particular boost and growing 70 percent last year. People are using their digital devices to discover style alternatives to save time and money, and as a form of entertainment.”

No Rush for Entry as India Opens Retail Doors

The Indian luxury dilemma, courtesy of BrandRepublic

“In September New Delhi finally opened its retail industry to foreign participation, a move touted as signalling the country’s desire for overseas investment. But India has made complex distinctions between “multi-brand retail” and “single-brand retail”, with radically different rules for each.”