Daily Digest

PopSugar’s Rebranding

PopSugar screen shot | Source: PopSugar

“PopSugar, the company that owns Fashionologie, as well as ShopStyle, FabSugar and 12 other fashion, health, celebrity, shopping and fitness sites, has rebranded. The identities of those 15 individual sites have been folded into PopSugar, the company’s biggest and most successful brand.”