Daily Digest

Why Street Style ‘Peacocks’ Are Critical to the Fashion Industry

Elena Perminova, Michelle Harper, Natalie Joos, Miroslava Duma, Anya Ziourova, Anna Dello Russo and Giovana Battaglia | Photo: Stefania Yarhi

“By providing a global view into both the here and now and the future of trends, street style can serve designers with both inspiration and confirmation. Trend services like WGSN accordingly forecast two years ahead so brands can plan their products and assortments well in advance. But those same trend services also report on what people are wearing now for the same reason.”