Verify
Your Page

Fendi

Initially specialising in furs, this Italian fashion and accessories house now under the creative direction of Karl Lagerfeld.

Vital statistics

  • 1925 Established
  • Public Type
  • 1,001 - 5,000 Number of employees
  • 117 Stores
  • Rome, Italy HQ
  • LVMH Moët Hennessy - Louis Vuitton Parent Group

Key people

Company Snapshot

Company Snapshot

Fendi is an Italian luxury fashion house whose specialities include leather goods, fragances, eyewear, timepieces and writing instruments. The company is well known for its "baguette" handbags.

It was launched in 1925 by Edoardo and Adele Fendi, as a fur and leather shop in Via del Plebiscito, Rome; but today is a multinational luxury goods brand owned by LVMH. Karl Lagerfeld is the creative director.

Fendi launched its first perfume, Fendi for Women, in 1985. Fendi's eyewear line is licensed to Marchon Eyewear and includes prescription eyeglasses and sunglasses in addition to non-prescription sunglasses.

Fendi currently licenses the production of watches to Taramax, in which it has a controlling interest. These feature Swiss movements. Production has two categories: one for men and other for women. Fendi licensed their name and logo to Cross Pens in 1989, but by 2000 this deal appeared to have lapsed.

Source: Wikipedia

Latest news

Featured articles

Sign up for BoF's free agenda-setting daily newsletter, with our must read features and the top fashion business news and analysis of the day.