Misha Janette

Misha Janette

Founder, tokyofashiondiaries.com

The stylist and journalist founded her own bilingual blog to chronicle the outré fashion trends of her adopted home, Tokyo.

United States Media 2013 BoF 500 2013



Journalist and freelance stylist Misha Janette has attracted attention for her avant-garde style blog Tokyo Fashion Diaries. Written in three languages, the blog quickly gathered a strong following for its fashion-forward posts on Japanese streetwear and designers, and, in 2011, was named "Top Tokyo Blog" by Vogue Japan.

In June 2012, alongside her blog, Janette also launched high-fashion wig brand Plumb, operated through her company Totteoki Inc. The company sells wigs in eye-popping colours and caters primarily to the flamboyant Japanese style set.

An American native, Janette moved to Tokyo in 2004 to pursue a course at the prestigious Bunka Fashion School. While at school, she working as an assistant for The Japan Times and began penning a regular column for the newspaper following her graduation in 2007.

Janette has also contributed to a number of international publications including The Guardian, The Sydney Morning Herald and Wallpaper. As a stylist, she has worked with Nicki Minaj and Rinko Kikuchi.

Janette has also presented television shows for the NHK World Network and has collaborated with brands including Prada, Furla and Coach.


  • Tokyofashiondiaries.com

    Founder 2011 - Present, Tokyo, Japan

  • The Japan Times
    The Japan Times

  • Style.com

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