The Net-a-Porter Group Premium Page

Starting in 2000 & now made up of three global brands, the Group changed the way we shop for designer fashion.

The Net-a-Porter Group Premium Page

Starting in 2000 & now made up of three global brands, the Group changed the way we shop for designer fashion.

The Net-a-Porter Group's live mosaic

    • 22 October, 14:33
    • 22 October, 13:57
      • 22 October, 11:42
      • 22 October, 11:03
      • 22 October, 09:59
      • 21 October, 23:17
      • 21 October, 21:12
      • 21 October, 20:56
      • 21 October, 19:37
      • 21 October, 18:20
    • 21 October, 17:52
    • 21 October, 15:37
    • 21 October, 14:07
    • 21 October, 14:03
      • 21 October, 13:52
      • 21 October, 11:11
      • 21 October, 10:11
      • 20 October, 20:54
      • 20 October, 18:31
      • 20 October, 17:32
      • 20 October, 16:31
      • 20 October, 15:00
      • 20 October, 14:06
      • 20 October, 11:22
      • 19 October, 20:52
      • 19 October, 18:44
      • 19 October, 15:15
      • 19 October, 14:20
    • 19 October, 11:52
    • 19 October, 10:03
    • 18 October, 22:09
    • 18 October, 17:26

Culture Q&A

Company Snapshot

The Net-a-Porter Group: The Original Fashion Tech Disruptor

The Net-a-Porter Group: The Original Fashion Tech Disruptor

LONDON, United Kingdom — From humble beginnings in a small flat in the Chelsea district of London and just £800,000 
in seed funding, Net-a-Porter defied the bursting ‘dot com’ bubble to launch one of the most successful luxury e-tailers in the world — known for its pioneering integration of content and commerce — and in the process became the poster-child for fashion-tech startups everywhere.

Fourteen years later, the company — which was acquired by Swiss luxury conglomerate Richemont in 2010, valuing the business at £350 million — has expanded to become The Net-a-Porter Group, comprised of Net-a-Porter, Mr Porter, The Outnet and Porter, the group’s newly launched global print title.

But even at this scale, true to its startup roots,
 The Net-a-Porter Group has not lost its desire to defy conventions and disrupt the industry. Quite the opposite. The company, still helmed by founder Natalie Massenet, is constantly challenging itself to stay at the sharp end of the technology innovation that helped make it the original fashion tech disruptor.

Read full Q&A...

Company Snapshot

Latest news

Featured articles

Visual Portfolio View full Visual Portfolio...

Sign up for BoF's free agenda-setting daily newsletter, with our must read features and the top fashion business news and analysis of the day.