Street style imagery from Pitti Uomo, capturing the élan and flair of the fair’s attendees, has played a major role in liberating men’s style and democratising dandyism. BoF reports.
Since its inception, Pitti Uomo has grown into the largest and most influential menswear trade show of its kind. In the second instalment of a two-part series, we examine how Pitti Uomo became a global player.
In Florence’s historic Palazzo Vecchio, the Italian Prime Minister Matteo Renzi and BoF founder Imran Amed honoured 30 leading global menswear retailers on the occasion of the 60th anniversary of ‘Firenze Home Town of Fashion.’
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
Well-dressed men have long built their wardrobes around a set of traditional menswear staples ranging from suits to brogues. Now, driven by cultural shifts and a booming menswear market, a new set of essential products has emerged.
For over five years now, the growth of the men’s fashion market has outpaced that of womenswear. What are the key factors driving this growth and how are brands tapping the opportunity? BoF reports.
The development of modern menswear is inextricably linked to the city of Florence and Pitti Uomo, the largest menswear trade show of its kind. In part one of a two-part series, we examine the evolution of Pitti Uomo.
Sita Wadhwani, digital editor of Vogue India, says that online, it’s more important to remain energised than aim for perfection.