In Milan, Exhibition Aims to Convert Fashion Faithful to New Digital Gospel

Post-Exhibition at Ex Chiesa di San Carpoforo in Milan | Source: Post-Exhibition

In a former Renaissance church, rigged with high-definition screens, infrared sensors and motion-tracking technology, art director Remi Paringaux is challenging the norms of fashion communication.

…Continue Reading

Market GPS | Azerbaijan’s Edge in the Caucasus

Model wearing Tilmann Grawe in front of Crystal Hall, Baku | Photo: Jacques Beneich

A tangled web connects Armenia, Azerbaijan and Georgia. But can a comprehensive fashion market emerge out of this tense region moulded by ancient cultures and anxious modernisers? Market GPS is sponsored by Marvin Traub Associates.

…Continue Reading

Abercrombie Plans to Shift Namesake Brand Toward Older Audience

Abercrombie & Fitch Campaign | Source: Abercrombie & Fitch

NEW YORK, United States — Abercrombie & Fitch Co., the teen retailer under pressure from an activist investor to change its management amid sluggish sales, plans to shift its namesake brand to appeal to an older audience.

…Continue Reading

Profit and Loss on the ‘Champs-Élysées’ of a Syrian Refugee Camp

The 'Champs Élysées' main market street in the Za'atari refugee camp, Jordan | Photo: Dustin Mennie

Inside Za’atari, a Syrian refugee camp in Jordan, a nimble micro-economy worth about $12.7 million per month, hosts a growing number of shops selling fashion and accessories. BoF reports.

…Continue Reading