As president of Alexander Wang, Rodrigo Bazan oversees the merchandising, marketing and sales strategies of the celebrated young designer’s eponymous label. The first president to be appointed since its launch in 2005, Bazan was personally selected by Wang to help steer the brand through its planned phases of growth, which included aggressive expansion in the Far East. Initially managed by Dennis and Aimee Wang, Bazan took up the position in December 2010. Since his appointment, the brand has overseen the successful opening of its first flagship store in Beijing, along with 14 others across the Chinese mainland and Hong Kong. In July 2013 the brand also expanded its e-commerce site to cater to Canadian customers.
Prior to his appointment at Alexander Wang, Bazan served as vice president and general manager for the Europe, Middle Eastern and Indian markets for Marc Jacobs International, where his duties involved directing the brand’s expansion into new markets and product categories. A graduate of the Universidad Argentina de la Empresa in Beunos Aires, Bazan began his professional career as a corporate auditor in Deloitte and Touche Argentina before taking up a position in the internal audit team of Motorola EMEA. Joining the Gucci group in 2002, Bazan served as internal audit manager and chief financial officer of Alexander McQueen for 5 years, before joining Marc Jacobs International in 2007.
In 2012 Bazan served as a member of the CFDA/Vogue Fashion Fund business advisory committee, providing mentorship and guidance to the competition entrants.