Abercrombie’s Next CEO Will Have to Revamp Outdated Brand, Again

Abercrombie & Fitch store | Source: Shutterstock

The company, which announced the departure of longtime Chief Executive Officer Mike Jeffries yesterday, needs a successor who can appeal to today’s teens in an industry suffering from e-commerce competition and shrinking foot traffic.

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Abercrombie CEO’s Eccentricities Contributed to His Downfall

Abercrombie & Fitch | Source: Abercrombie & Fitch

Mike Jeffries’s widely anticipated retirement as Abercrombie & Fitch Co.’s chief executive officer brings to a close the career of an executive who’d become as well known for his eccentricities as his management chops.

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Abercrombie Wages Charm Offensive After Revolts on Executive Pay

Abercrombie & Fitch Spring/Summer 2014 | Source: Abercrombie & Fitch

NEW YORK, United States — Michael S. Jeffries, the Abercrombie & Fitch Co. chief executive officer who was paid $48.1 million in 2011, got 95 percent less last year after the company’s board tried to placate shareholders who twice slammed its executive pay structure.

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