Smartphones Make Catwalks Instantly Shoppable

BCBG MAX AZRIA spring/summer 2015 | Source: NowFashion

Fashionistas who want the latest looks from New York’s Fashion Week no longer need an invite to the exclusive event. A group of tech savvy women are making designs from the catwalk instantly shoppable for deep-pocketed consumers thousands of miles away.

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Right direction, BCBG struggle, Behind the catwalk, Big Bucks at NYFW, Sarah Mower on London’s rise

Derek Lam Autumn/Winter 2012 | Source: NY Times

Things Turn in the Right Direction (NY Times) “As if by agreement, or maybe decree by the empress herself, Diane Von Furstenberg, the dreariness that had settled over the first days of the fall shows vanished on Sunday with collections full of great clothes in vibrant colors… Zac Posen also sent out a good collection, rich in color, though stuck in a lady-as-a-vamp time warp.” BCBG’s Off-the-Runway Struggles (WSJ)

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