In-Store Tech, Sales Driver or Hype?

Blank displays atop mannequins at H&M in Times Square | Photo: Rachel Arthur for fashionandmash.com

Fashion retailers are increasingly integrating slick interactive technology into their physical flagships. But is all this in-store technology actually making the tills ring or merely providing opportunities for short-term PR?

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Burberry Profit Tops Estimates as Beauty Unit Forges Solo Path

Brit Rhythm Woman campaign star Suki Waterhouse | Source: Burberry

LONDON, United Kingdom — Burberry Group Plc, the U.K.’s largest luxury-goods maker, reported full-year profit that topped analysts’ estimates as it took control of its beauty business and focused on outerwear

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Burberry Says Second-Half Sales Rise 13 Percent on Online Growth

Burberry Americas Headquarters | Source: Burberry

LONDON, United Kingdom — Burberry Group Plc, the U.K.’s largest luxury-goods maker, reported second-half revenue in line with estimates as digital investments boosted growth, and warned currency moves may hurt profit in the current fiscal year.

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Burberry Designer CEO Shows Shift to Creatives in Luxury

Burberry Spring/Summer 2014 | Source: Burberry

LONDON, United Kingdom — For years, fashion and luxury-goods companies have resisted putting creative and commercial control in one pair of hands. With the appointment of Christopher Bailey as chief executive officer, Burberry Group Plc aims to prove it can make the formula work.

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