Tapping Brazil’s Next Tier

Museu Oscar Niemeyer in Curitiba, capital of Paraná state | Source: Flickr

Latin America’s powerhouse has made great strides forward but lost the mouth-watering economic momentum of the boom years. Now, to unlock more of Brazil’s potential, global fashion brands are trekking to the very margins of the map. Market GPS is sponsored by Marvin Traub Associates.

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Global Briefing | Forget the Beach, Mall Culture Rises in Brazil

SÃO PAULO, Brazil — In emerging markets like India and China, luxury shopping malls have often struggled to successfully take root. Quality and execution issues have plagued many of India’s new shopping centres, while, apart from the very best developments, many of China’s large-scale malls are often worryingly empty. But despite the fact that the sun is always shining and the breeze is always blowing, Brazil’s luxury malls are

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