
Kate Moss arrives at Christian Dior show, Paris | Photo: Imran Amed
LONDON, United Kingdom — One never knows exactly what to expect from fashion month. Which designers will soar higher, which will stumble, and which will seemingly rise from the ashes? Four weeks of shows, parties and extravaganzas finally came to an end last Wednesday, and the answers to many of these questions have now been revealed.
But of course fashion week isn’t just about shows and parties, it is also the time of year when fashion editors, buyers, models, designers, stylists, bloggers, and photographers all travel together in a caravan-like four week trade conference. Not surprisingly then, fashion week is also the time of year when the most deals are done, relationships are born, and ideas are developed. At a time when the fashion industry is being radically reshaped by the forces of digital revolution, rapid globalisation and a post-recessionary economy, this biannual meeting of the fashion flock has become an even more important barometer of things to come.
Perhaps this is why our seasonal review has become a mainstay of BoF fashion week coverage. We take a step back and look at everything with a degree of distance, trying to understand what it all means. Over the last few weeks, I’ve been chatting with the good and great to get the inside scoop on the market drivers and trends that will shape the business of fashion in the months to come, and am happy to share them with you in this roundup of Spring/Summer 2011, the season that was.
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